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"02.12.2016 16:20:06" Timeline Photos Twitter isn't flying higher, but it still can make a comeback.
See the latest episode of Social Media Minute with Jan Rezab to discover how: goo.gl/zmwnHo
"02.12.2016 12:05:43" Weekly Roundup, 28 November - 4 December 2016 This week on social media - and our own updates. ↓
"01.12.2016 16:21:04" Timeline Photos Facebook Live streaming is on the rise ↓
"01.12.2016 12:20:17" www.socialbakers.com 4 Reasons Why You Need More Than Native Tools To succeed on social media, you need to know how to measure your performance effectively. Social media platforms offer a variety of built-in analytics, but if you want to gain deeper insight into how you compare against your competition or industry, it The data available natively in social networks is extensive, but you have to move beyond it if you take your social media marketing seriously. Here are 4 reasons why.
"30.11.2016 17:20:37" Free Competitive Benchmarking Tool Try our free benchmarking tool → a report in your inbox in a minute. This is how easy it is ↓
Start here: goo.gl/Dsp4fy
"30.11.2016 13:00:05" Timeline Photos The social LIVE streaming timeline. ↓
"29.11.2016 17:20:43" Timeline Photos This video by Sausage Dog Central went viral last week and became the best performing branded post on Facebook: goo.gl/4lyyHH #BestOfTheWeek
"29.11.2016 13:00:08" www.socialbakers.com Retail on Social Media: Insights and Benchmarks Find out the latest retail industry social media platform insights and benchmarks for your region! Lots of juicy data insights in here. Retailers, go forward!
"28.11.2016 17:05:28" www.socialbakers.com Measure, benchmark and report
"28.11.2016 13:00:10" www.socialbakers.com Facebook Live and Periscope: Live Streaming by The Numbers We looked at 500 of the largest profiles from three categories (companies, celebrities, and media), across Facebook and Twitter to see what the introduction of Facebook Live has meant for Twitter's Periscope. See how social media marketers are using these See our latest data on live streaming ↓
"28.11.2016 10:27:42" Social Media Minute with Jan Rezab Twitter don't sell, change! Jan believes the major social network can turn its situation around by improving their product - feed optimization, filtering upgrade, news readers, and more.
Subscribe for more: https://goo.gl/B2DEr0 Hang in there, Twitter.
"27.11.2016 13:00:51" offers.hubspot.com Free Ebook: The Future of Facebook Advertising The Future of Facebook Advertising: learn how to effectively tailor your ads to a specific audience so your content's seen by the right people. Download to know the latest Facebook Ads trends worldwide ↓
"25.11.2016 17:20:26" Timeline Photos Turning point: Facebook now makes more money with ads than Comcast, Disney or CBS.
"25.11.2016 13:00:00" Weekly Roundup, 21-27 November 2016 The most important social media news of this week and our updates ↓ #SMNews
"24.11.2016 15:12:41" Social currency: you are what you share!
Tip: Focus on creating content that makes people look good when sharing.
"24.11.2016 13:00:09" www.socialbakers.com Finance on Social Media: Insights and Benchmarks Find out the latest finance industry social media platform insights and benchmarks for your region! Our free social media report on Finance is out! Must-read for industry professionals ↓
"23.11.2016 18:27:54" media.giphy.com giphy.com Happy Birthday, Socialbakers! We've turned 8 today! Thank you everyone who has been with us throughout these years. And big congratulations to the team #insidebakers!
"23.11.2016 17:20:05" Timeline Photos Promote only your best content on Facebook. Here are the benefits ↓
"23.11.2016 13:00:09" www.socialbakers.com Get a Free Competitive Overview of Your Facebook Performance Social media has become a direct channel to reach your future and current customers. Yet, you and your competitors are facing a constant battle to gain the attention of your target audience. That's why it's essential to know how you're performing against Does your competitor beat you on social? Find out ↓
"22.11.2016 17:20:04" Timeline Photos During the holiday season inspiration for purchases is often found in the newsfeed ↓ goo.gl/J6lnka by Kylie Cosmetics
"22.11.2016 13:00:05" Timeline Photos When it comes to exploring beauty-related products and recommendations, 54% of people say that their mobile devices are more convenient than TV or magazines.
What does this mean for beauty marketers? Social first! Download our Beauty study to learn how
"22.11.2016 11:29:42" Ads with low Relevance Score (1) have 40x times higher Cost per Click than those with high Relevance Score (10).
"21.11.2016 17:20:05" www.socialbakers.com Free Social Media Benchmarking Tool Get a free social media competitive performance report. Detailed insights that show you where you stand versus your competition on Facebook. Try it now! Do you know your social media numbers? Get a free report on you VS your competition.
"21.11.2016 13:05:07" www.socialbakers.com FMCG on Social Media: Industry Insights and Benchmarks FMCG industry platform insights and benchmarks ● North American FMCG brands were publishing 31% less on Facebook in Q3
● LATAM FMCG companies were publishing the most
● Brazilian FMCG had the most Engagement and the biggest Community size
● Photos were the most engaging content type for European
"20.11.2016 14:05:07" Timeline Photos Best practices for holiday marketing ↓
"18.11.2016 18:53:11" www.socialbakers.com The Latest Data on How Readers are Interacting with Facebook Instant Articles Facebook Instant Articles are changing how readers consume news and how media publishers use and create content. We've been tracking this new publishing format to shed light on how audiences are interacting with these mobile-friendly articles and how Did you know that 40% of readers drop off in 15 seconds after opening an Instant Article? Discover more data on how Facebook users are interacting with this format in our new blog post.
"18.11.2016 14:15:16" Weekly Roundup, 14-20 November 2016 The most important social media news of the week and Socialbakers updates ↓
"17.11.2016 17:20:19" Timeline Photos 35% of marketers are not promoting on Facebook. Those who do end up promoting 44% of bad content.
"17.11.2016 13:00:06" www.socialbakers.com Is This Post Really Worth Promoting? Find out if your latest organic Facebook post is worth promoting and how it will perform in the future. Try it free! Take our Predictive Analytics tool for a ride to see your best performing posts and know where to invest.
"16.11.2016 17:10:23" Timeline Photos Top social media networks for news (based on a survey in 26 countries):
"16.11.2016 13:00:07" offers.hubspot.com Free Ebook: The Future of Facebook Advertising New Data on Facebook and Instagram Trends in North America, Europe, Asia Pacific and Latin America. Learn how to effectively tailor your ads so your content is seen by the right people.
"15.11.2016 17:20:06" Timeline Photos Great example of how company can showcase its projects with multimedia stories ↓
Best performing Facebook post of the week by Shell: goo.gl/yjqsxS
"15.11.2016 13:05:07" www.socialbakers.com AJ+: Unlocking The Potential Of Social Video | Socialbakers AJ+ brilliant visual-centric social media strategy helped build an audience of millions in just 2 years. See how they did it! We looked at the unique case of AJ+, a media outlet that doesn't even have a website, but relies solely on social media to deliver news.
"14.11.2016 17:20:08" Timeline Photos Is Snapchat worth $20 billion? Not after Instagram Stories. See this week's episode of Social Media Minute with Jan Rezab to discover why: goo.gl/iUSKJM
"14.11.2016 13:10:08" www.socialbakers.com The Best Halloween Content Strategies on Facebook Halloween marks the start of major holiday marketing campaigns on social media, giving businesses the opportunity to get really creative in grabbing their fan's attention. We unmasked some of the top-performing Halloween posts on Facebook to inspire your We unmasked some of the top-performing Halloween posts on Facebook this year to inspire your next holiday campaign.
"13.11.2016 14:25:06" www.socialbakers.com Socialbakers Data-Driven Studies Resources for social media marketers Dozens of free studies to give your social media a boost ↓
"12.11.2016 14:00:04" Timeline Photos ● How to overcome content marketing challenges?
● How to utilize social media intelligence?
● How to strengthen your community?
● How to adjust your storytelling for digital age?
We talked about it all at #EngageBali summit! Jump to our Slideshare to see
"11.11.2016 18:20:08" www.socialbakers.com Beauty on Social Media: Industry Insights and Benchmarks Find out the latest beauty industry insights and benchmarks for your region! North American Beauty brands promoted the smallest share of Facebook posts in their industry worldwide, whereas LATAM Beauty brands were the most active beauty brands on the platform worldwide in Q3. Download a full report here ↓
"11.11.2016 14:25:39" Weekly Report, 7-13 November 2016 Here are the most important things that happened in social media this week and Socialbakers updates ↓
"10.11.2016 17:20:04" Timeline Photos 93% of Pinners use Pinterest to plan purchases, 87% made a purchase after seeing a product on the platform.
"10.11.2016 13:00:05" Timeline Photos Socialbakers is now a proud Pinterest Marketing Partner. That means our clients will be able to search, schedule, and measure their Pinterest content. Why it matters?
● Pinterest now has over 150M monthly active users.
● Pins published via content
"09.11.2016 17:20:09" https://www.socialbakers.com/blog/2635-add-depth-t... Add Depth to Your Reporting with Campaign View and Labels Every company has different data needs in terms of what translates into success on social media. That's why Socialbakers Solutions provides marketers with a fully customizable reporting experience to help you track beyond the page or post level. Get even We have a new update in Socialbakers Solutions. You can now optimize your reporting with Campaign View and Labels. Here's how ↓
"09.11.2016 13:05:10" https://www.socialbakers.com/blog/2608-instagram-u... Instagram Updates Every Marketer Needs to Know Instagram recently reached 500 million users, including more than 300 million Monthly Active Users. The platform has already made a number of important updates in 2016. What do these changes mean for marketers today? 6 changes on Instagram that every marketer must know ↓
"08.11.2016 17:20:55" Timeline Photos Share important news with your audience. The days of the press release first are over, it's social media first now.
Best performing Facebook post of the last week: goo.gl/AfcpLs Qatar Airways
"08.11.2016 13:00:07" www.socialbakers.com Marketers, Don't Promote That Facebook Post Yet! Marketers are promoting nearly all of their Facebook posts right after publishing them. This strategy is highly ineffective: promoting the wrong content is costly and may be buying negative feedback instead. It's essential to wait before promoting to see Should you boost your Facebook post straight away after publishing? Here's what data says ↓
"08.11.2016 11:22:28" Recipe for your social media success Recipe for your social media success We are ecstatic about joining this year's Web Summit in Lisbon! With over 50,000 attendees at Web Summit this November, you can find the most incredibly niche communities. Roberto Alvarez from Socialbakers is an official Web Summit community meetup host. We are ecstatic about joining this year's Web Summit in Lisbon! With over 50,000 attendees, you can find the most incredibly niche communities. Our very own Roberto Alvarez is an official Web Summit community meetup host. Join us and connect with
"07.11.2016 20:14:17" Socialbakers Photos from Socialbakers's post In the last 12 months both presidential candidates acquired solid audience on Facebook. And though Hillary Clinton posted more than Donald J. Trump (3.1k vs 2.7k, respectively), she got less interactions (103M vs 285M).
Click through to see the most
"07.11.2016 16:10:04" Timeline Photos Latest Facebook community update:
1.8B active monthly users
1B on WhatsApp
1B on Messenger
500M on Instagram with 100M publishing Stories daily
"07.11.2016 13:05:07" https://www.socialbakers.com/resources/studies/reg... Reports Q3 2016: Regional Insights and Industry Benchmarks We analyzed industries performance across a number of key performance metrics on Facebook, Instagram and Twitter and identified major changes between Q2 - Q3 2016 Social media is a constantly shifting landscape. To stay ahead you need the latest data to drive your business forward. Download our free reports for Q3 with regional insights and industry benchmarks.
"07.11.2016 10:14:09" Social Media Minute with Jan Rezab Jan Rezab explains how Instagram's new Stories feature may spell the beginning of the end for Snapchat. Instagram's new Stories feature may spell the beginning of the end for Snapchat.
"06.11.2016 13:20:04" Timeline Photos Check out free Instagram analytics tool – see your best snaps, most used hashtags, and much more → goo.gl/TwVYtw
"05.11.2016 06:20:36" Timeline Photos Asia-Pacific is still Facebook's fastest growing region ↓
"04.11.2016 20:09:53" Timeline Photos "I am a data analyst. I love to work with data, it suits me a lot. Everything is structured and makes sense. I pull something from our database or our data miners do it for me and then I try to see a story. You can see these stories in our blog posts and
"04.11.2016 17:20:04" Timeline Photos Does Trump utilize social better than Clinton? See our US Elections cheer meter: goo.gl/x5P9zL
"04.11.2016 13:00:08" https://www.socialbakers.com/blog/2636-looking-to-... Looking to Get Inspired For Your Next Campaign or Post? Coming up with ideas for new posts and campaigns is a challenge for every marketer. Whatever your objective - growing your community, raising brand awareness, or driving traffic to your website - you need effective content that will do the job. Brainstorming on your social media content? This tool will help ↓
"04.11.2016 11:20:03" Thought of the day: Create a feeling of exclusivity for each platform and provide a different type of experience.
"03.11.2016 17:20:22" Timeline Photos The latest update from Facebook ↓ Mobile use is rising steadily: 1.79B monthly active users with 1.66B on mobile in Q3.
"03.11.2016 13:00:08" https://www.socialbakers.com/blog/2635-add-depth-t... Add Depth to Your Reporting with Campaign View and Labels Every company has different data needs in terms of what translates into success on social media. That's why Socialbakers Solutions provides marketers with a fully customizable reporting experience to help you track beyond the page or post level. Get even Socialbakers Solutions update: use Campaign View and Labels to optimize your reporting.
"02.11.2016 17:20:59" Timeline Photos Donald J. Trump provokes more angry Facebook Reactions than Hillary Clinton ↓
"02.11.2016 16:36:58" Recipe for your social media success Recipe for your social media success Schedule of meetup:
- Drinks and networking
- Socialbakers and their clients' success stories
- Social media marketing quiz
"02.11.2016 13:00:04" Timeline Photos People tend to share Facebook Instant Articles that kept their attention for at least 1 minute or more. 40% of such articles are viewed only for 15 seconds.
"01.11.2016 17:20:46" Timeline Photos Great example of social gamification! Adobe Photoshop's #PsMystery "The Fool's Errand": goo.gl/17LnlF
"01.11.2016 13:00:07" Timeline Photos Customer service on Facebook: only 16% of questions are asked via Wall, 84% via Direct Messages. This is challenging for businesses as private conversations with brands are much longer and are about personalised issues.
How will it influence your social
"01.11.2016 03:10:13" #EngageBali 2016 - Social Media Marketing Summit #EngageBali powered by Telkomsel. The best social media event in Asia Pacific! Relive it with us ↓
"31.10.2016 17:20:05" Timeline Photos 4 content ideas for LinkedIn.
"31.10.2016 13:10:04" Timeline Photos Latest data on LinkedIn ↓
"30.10.2016 14:09:05" Timeline Photos Tips to creating great content ↓
"30.10.2016 11:10:02" In the highly competitive space of social media, regardless of channel, one simple rule applies: content is the currency.
"29.10.2016 14:00:06" https://www.socialbakers.com/free-social-tools/kno... Free Social Media Benchmarking Tool Get a free social media competitive performance report. Detailed insights that show you where you stand versus your competition on Facebook. Try it now! Discover where you stand against your competition on social media with our free benchmarking tool.
"29.10.2016 10:10:03" Timeline Photos Businesses win with videos: branded vids are provoking the most diverse response from the audience.
More data like this: goo.gl/qcHYjH
"28.10.2016 16:10:38" Facebook's research: people spend 3x longer watching video which is Live compared to video which is no longer Live.
"28.10.2016 13:10:05" Timeline Photos 6 content ideas for your next Facebook Live ↓
"28.10.2016 10:10:04" Timeline Photos 51% of media are using Facebook Live videos. Meanwhile, only 11% of companies do.
"27.10.2016 13:00:09" https://www.socialbakers.com/blog/2634-media-are-m... Media Are Masters of Facebook Reactions Since the global roll-out earlier this year, Facebook Reactions have been gaining momentum across the platform with both audiences and content creators. Which are the most popular reactions with audiences and how are companies using them to maximum Check out latest update on Facebook Reactions distribution for companies and media pages. Media evoke more diverse reactions, but brands win with videos ↓
"27.10.2016 09:10:01" Thought of the day: Go where your audience's attention is. Are they looking at a TV screen or a social media app?
"26.10.2016 13:10:07" https://www.socialbakers.com/blog/2633-everything-... Everything You Need to Know About Dark Posts Dark posts are every marketer's secret weapon when it comes to accurate targeting. These invisible posts allow you to create a customized experience for your different segments while keeping a consistent message on your Timeline. Here's what you need to Are you making the most of unpublished paid posts on Facebook?
"26.10.2016 10:31:51" Socialbakers Founder Jan Rezab: “What should Twitter do to survive and thrive?”
"25.10.2016 17:20:11" Timeline Photos Rockstargames is rocking it across platforms! Best tweet and Facebook post of the week are about Red Dead Redemption 2. Best teaser ever? You tell us.
Link to the post: goo.gl/hrNoFm
"25.10.2016 13:00:06" https://www.socialbakers.com/resources/studies/the... The Ultimate Guide to Creating Great Content Struggling to create content for your social media campaigns? Grab this guide! Get inspired to create the best content with our new free guide!
• Where to look for content inspiration.
• The difference between shareable and likeable content, and why it matters.
• How to tap into popular conversations across social media.
"24.10.2016 16:15:04" Timeline Photos Remember Meerkat 'dying' because of Periscope? Same thing is happening with Periscope and Facebook Live right now.
Learn more in this week's Social Media Minute with Jan Rezab: goo.gl/qoSbmn
"24.10.2016 13:15:06" https://www.socialbakers.com/free-social-tools/kno... Know Where You Stand on Social Media Get a free customized report that will provide you with detailed data insights showing you where you stand vereses your competition on Facebook. Try it now! A free tool that delivers a custom benchmark report, in minutes, so you can easily understand how well you are using social media to nurture customer relationships. Do you know your numbers?
"24.10.2016 12:38:23" Socialbakers CMO John Malatesta: “Do You Really Know Your Social Media Performance?”
"23.10.2016 13:15:05" Timeline Photos 4 content ideas for Halloween ↓
Find more inspiration here: http://goo.gl/VncZ0d
"22.10.2016 14:00:05" Timeline Photos This is pinteresting! The latest Pinterest community update ↓
"21.10.2016 16:15:56" Thought of the day: Mobile is not a technology, it's a behaviour.
"21.10.2016 13:09:06" https://www.socialbakers.com/blog/2632-fashion-wee... Fashion Week 2016 on Social Media in Review Socialbakers was tracking all the social media activity during this season's fashion week to uncover which cities and designers led the way - and we're ready to crown a new fashion capital for social media! We also took a closer look at the top brands to Fashion Week 2016: top performers, best campaigns and inspired ideas for marketing around big events ↓
"20.10.2016 16:20:27" Timeline Photos Join us for a webinar on how to use data to optimize your paid campaigns.
Date: October 26th, 2pm EST (6pm GMT)
Sign up: goo.gl/s9NaH8
"20.10.2016 13:05:31" Inspiration Pro Here's how you can search the world's largest social media content library to come up with great content of your own ↓
Try for free: goo.gl/apVFls
"19.10.2016 17:33:25" http://goo.gl/gDqqvZ Socialbakers Studies Access dozens of free social media studies Give your social media a boost with these useful resources for marketers ↓
"19.10.2016 13:10:06" https://www.socialbakers.com/free-social-tools/soc... Create Social Stories Your Audiences Will Love Get inspired to create great social media content with the world's largest social media content library. Try it free! At the genesis of creativity lies inspiration. Try our Inspiration Pro tool for free and search the best social media content ↓
"18.10.2016 16:10:53" Timeline Photos Red Bull did it again... The best performing branded post of the last week ↓
"18.10.2016 13:05:08" https://www.socialbakers.com/blog/2631-analyze-all... Analyze All of Your Paid Content in One Place Socialbakers Solutions gives you the ability to measure the effectiveness and cost efficiency of your paid and organic content in a single aggregated visual view. Track the performance of your published and unpublished posts with Facebook ads metrics, so Socialbakers Solutions update: you can now analyze all your dark posts, ads, and more in Paid Content Overview.
"18.10.2016 10:17:30" Thought of the day: Social Media is a set of technologies that enhances our pre-existing social nature.
"17.10.2016 16:20:05" Timeline Photos Join us for a webinar on how to use data to optimize your paid campaigns.
Date: October 26th, 2pm EST (6pm GMT)
Sign up: goo.gl/s9NaH8
"17.10.2016 13:10:00" media.giphy.com giphy.com Our free Ad Master course will help you to cut through the complexity of Facebook Ads. Download here: goo.gl/cNua3C
"17.10.2016 08:43:37" #EngageBali social media summit, October 6-8. Powered by @[157697287618387:274:Telkomsel] #EngageBali 2016 #EngageBali social media summit, October 6-8. Powered by Telkomsel
"16.10.2016 13:00:05" Timeline Photos People want to have private conversations with brands! Social customer care moved to FB Messenger ↓
Socialbakers data via Jan Rezab: goo.gl/OzHSRW
"14.10.2016 16:20:51" Timeline Photos Customer care: Facebook VS Twitter, Q3 2016 ↓
Response rate on Facebook is 43% higher than on Twitter!
"14.10.2016 13:10:53" Timeline Photos Top Socially Devoted brands on Facebook Q3 2016 ↓
2. Robi Axiata Limited
5. KLM Royal Dutch Airlines
"13.10.2016 17:20:04" Timeline Photos According to our data, 85% of Facebook videos are played without sound. Consider adding subtitles to your videos.
via Jan Rezab's presentation at #EngageBali: goo.gl/OzHSRW
"13.10.2016 13:05:11" http://content.socialbakers.com/2016-10-us-webinar... Socialbakers Webinar: Optimize Your Paid Social Media with Data October 26th, 2 PM EST. Duration: 45 mins Sign up for our free webinar on how to use social media analytics for your paid campaigns.
"12.10.2016 17:20:25" Timeline Photos 4 out of top 5 most popular social apps are owned by Facebook.
via Jan Rezab presentation at #EngageBali: goo.gl/OzHSRW
"12.10.2016 13:05:04" Timeline Photos Facebook interactions by industry (2013 vs 2016) ↓ Interactions are up only for media. Brands and entertainment pages both lost 5% of their shares.
Brands need to become more like media houses!
via Jan Rezab presentation at #EngageBali: goo.gl/OzHSRW
"11.10.2016 17:20:04" Timeline Photos Lenovo's "6 true tales of ThinkPads cheating death" became the best performing branded post of the last week ↓
Link to the post: goo.gl/1bTJ7G
"11.10.2016 13:40:19" Timeline Photos Top brands missed 4.56B impressions on Facebook due to bad timing in the last 6 months.
via Socialbakers CEO Robert Lang presentation at #EngageBali: goo.gl/CHVTz2
"10.10.2016 17:20:04" Timeline Photos Sorry, Facebook! But interactions for brands on Instagram are higher ↓
Socialbakers data via Jan Rezab presentation at #EngageBali: goo.gl/OzHSRW
"10.10.2016 13:15:06" Timeline Photos The state of social media in 2016 ↓
via Jan Rezab presentation at #EngageBali: goo.gl/OzHSRW
"10.10.2016 09:09:15" #EngageBali social media summit, October 6-8. Powered by @[157697287618387:274:Telkomsel] #EngageBali #EngageBali social media summit, October 6-8. Powered by Telkomsel
"09.10.2016 09:30:49" Timeline Photos We have a new offer for Socialbakers Analytics solution! Advanced social media data, 3 affordable plans to choose from.
But first you can take Analytics for a test drive → free 14-day trial, no credit card required: http://goo.gl/QNJYzO
"08.10.2016 10:52:39" #EngageBali social media summit, October 6-8 #EngageBali #EngageBali social media summit, October 6-8
"08.10.2016 10:52:39" #EngageBali social media summit, October 6-8. Powered by @[157697287618387:274:Telkomsel] #EngageBali 2016 #EngageBali social media summit, October 6-8. Powered by Telkomsel
"08.10.2016 06:42:13" Socialbakers' #EngageBali Continuous #EngageBali live continuous!
"08.10.2016 01:15:34" Socialbakers' #EngageBali #EngageBali is live!
"07.10.2016 16:15:22" Timeline Photos Take Socialbakers Analytics for a test drive: goo.gl/Er0o3c
"07.10.2016 13:15:38" Timeline Photos 6 reasons why you should use #socialmedia analytics ↓ goo.gl/Er0o3c
"07.10.2016 07:19:36" Timeline Photos Tomorrow tune in to our Facebook live stream from #EngageBali summit powered by Telkomsel! Hear from marketing leaders that are setting social media standards worldwide!
Time: 8 October, 9AM (GMT+8 time zone)
Place: our page
"06.10.2016 16:15:06" https://www.socialbakers.com/solutions/social-medi... Social Media Measurement and Reporting Start solving social media marketing challenges and report on your performance with one easy-to-use interface. We are making our analytics solution for advanced social media marketers more accessible to everyone.
- Take Socialbakers Analytics for a test drive with a free 14 day trial, no credit card required
- See how simple and useful it is to have all your
"06.10.2016 13:10:27" Turning Digital Relationships into Growth Data is people. Because customers are social, we grow customer relationships in a digital world. Try it now, social from within: goo.gl/Er0o3c
"05.10.2016 13:05:27" Social Media Analytics Made Simple You make yourself a cup of coffee in less than a minute. Why should your social media reporting take longer?
Introducing our ⚡️new offer ⚡️- affordable pay-as-you-go plans for advanced social analytics. Measure, benchmark and report in 1 minute for less
"05.10.2016 02:10:46" https://www.socialbakers.com/blog/2628-socialbaker... Socialbakers Goes to Asia for Engage Bali Our suitcases are packed and boarding passes ready. Socialbakers is en route to this year's most highly anticipated social media conference - Engage Bali! And we'd hate for you to miss it. We plan to turn Bali into a global social media marketing hub this week, so join us and hold on to your seats!
This Saturday tune in to our Facebook live stream from Bali, Indonesia (9AM, GMT+8 time zone).
"04.10.2016 16:20:04" Timeline Photos storyful made it, yet again, to our #BestOfTheWeek on Facebook with this video.
Watch it here: goo.gl/MWJ8h6
"04.10.2016 13:10:07" https://www.socialbakers.com/blog/2619-facebook-up... Facebook Updates Every Marketer Needs to Know Are you making the most of Facebook's latest platform updates and tools? Messenger alone has more than 1 billion active users, reflecting Facebook's success at continuously enhancing their user experience - as well as providing innovative ways for The most important recent Facebook updates:
1. New News Feed Algorithm
2. Virtual Reality and 360 Video
3. Facebook Live
4. Canvas Ads
5. Business Page Redesign
Here's how you can use each update for your marketing ↓
"03.10.2016 13:15:09" https://www.socialbakers.com/blog/2621-instagram-s... Five Tips for Instagram Stories We've been using Instagram Stories from the moment it was released, and from our own experience we put together this list of the top 5 things you need to know about the new feature. Our five tips for marketing with Instagram Stories ↓
"01.10.2016 02:09:05" Timeline Photos Next week join us for social media summit in Bali to learn from marketing leaders from around the world!
Diamond partner of the summit: Telkomsel
All info and booking for #EngageBali here: goo.gl/izPJXN
P.S. We will be live streaming on the main
"30.09.2016 13:00:10" https://www.socialbakers.com/blog/2629-airbnb-buil... Airbnb: Building a Social Sharing Community Airbnb actively engages with their audience by providing outstanding customer care and leveraging authentic user generated content. In our latest study, we looked at Airbnb's best social media practices across Facebook and Instagram to identify key What can you learn from Airbnb's social media strategy? A lot!
"29.09.2016 16:20:29" Timeline Photos We know where you went this summer
Here are the most checked-in places in the world, according to our Facebook data ↓
"29.09.2016 13:10:04" Timeline Photos 3 steps to reach your goals on social:
1. Measure your social media performance.
2. Manage all your social media operations.
3. Monetize your investments.
Learn more about Measure, Manage, Monetize strategy framework: goo.gl/nQWAZN
"28.09.2016 17:20:07" https://www.socialbakers.com/elections-2016/us#utm... Elections US 2016 Track the social media buzz around the elections with Socialbakers. Hillary Clinton received a social media boost in the run up to the #DebateNight and now has a better Twitter engagement than Trump.
See all social media activity around #USElections candidates here ↓
"28.09.2016 13:15:03" Timeline Photos • 50% of Instagrammers say they follow a business
• 60% say they learnt about a product or a service on Instagram
• 75% take an action after being inspired by a post, like, visiting website, searching, shopping or telling a friend
"27.09.2016 17:20:04" Timeline Photos Turning Brangelina into a marketing opportunity. The most engaging Facebook post of the last week by Someecards ↓
Link to the post: goo.gl/RlpfkM
"27.09.2016 13:10:07" https://www.socialbakers.com/resources/studies/air... Airbnb: Building a Social Sharing Community | Socialbakers Airbnb is changing the game for the accommodation industry. See what they do on social and learn why it works. Airbnb's enviable social media success is worth learning from. They have effectively integrated their brand story into all of their channels, creating a share based community across digital spaces. This guide includes:
• Airbnb's record breaking social
"26.09.2016 17:20:29" Timeline Photos ICYMI: last week Instagram announced that there are 500,000 advertisers on the platform. In a year since Instagram Ads launch 1 billion actions have been taken on ads.
Have your business benefited from this engagement? Download our free e-book on
"26.09.2016 13:15:10" https://www.socialbakers.com/cmo/#utm_source=fb&ut... How can social media power your business? Socialbakers' exclusive executive summary shows you how your business can use social media to drive revenue, retention, and customer acquisition. Data, data, data. Measuring results is to justify strategy and execution.
Let's talk about turning social media into a revenue channel ↓.
"23.09.2016 13:00:10" https://www.socialbakers.com/blog/2627-3-tips-for-... 3 Tips for Better Facebook Engagement Summer has come to a close and we wanted to find the best content strategies from the top-performers across Facebook during May until August. We analyzed one of the most competitive verticals of the season - the travel and accommodation industry - to see 3 tips for better engagement on Facebook:
1. Use a personal approach.
2. Prioritize social care.
3. Develop a well-balanced organic/paid strategy.
"22.09.2016 17:50:31" How to start analyzing your competitors on social? How to start analyzing your competition on social (step-by-step guide) ↓
"22.09.2016 13:12:12" Timeline Photos Learning from your competition is one of the best habits that social media marketer can have! Here are 8 reasons why you should analyze your competitors on social ↓
Jump start your analysis with our 'Know Your Numbers' tool: goo.gl/1TOfus
"21.09.2016 17:20:24" Timeline Photos Useful Facebook Live tips from Mari Smith ↓
"21.09.2016 13:20:03" Timeline Photos Attention is becoming the new currency. Take Facebook, for example: instant articles, live video, canvas ads... all these recent platform updates have one goal in mind: maximize users' time spent on the network.
What does this mean for marketers? Check
"20.09.2016 16:20:05" http://www.slideshare.net/socialbakers/how-to-use-... How to use and understand the Facebook News Feed Socialbakers CEO Robert Lang's presentation at DMEXCO 2016. How to use and understand the Facebook News Feed ↓
"20.09.2016 13:10:39" Do you want to win on social media? Benchmark against your com... Do you want to win on social media? First, you need to see where you stand compared to your competition. You can use our free social media analytics tool that does just that. Watch the video to see how!
Click to use the tool: goo.gl/1TOfus
"19.09.2016 17:20:04" Timeline Photos Do you know dinosaur names better than a two-year-old? storyful made it into our #BestOfTheWeek with this viral video: goo.gl/VPlC4J
"19.09.2016 13:50:53" https://www.socialbakers.com/blog/2626-why-fashion... Why Fashion Brands Are Thriving on Instagram The fashion industry is a natural fit for the highly visual Instagram platform. Just how good are they? We looked at our data to identify the top 10 most engaging accounts to see how they're performing. Fashion marketers clearly know what they are doing on Instagram. We looked at our data to identify their best practices ↓
"18.09.2016 12:00:11" https://www.socialbakers.com/?utm_source=fb&utm_me... Know Your Numbers Free analytics report on your performance against your competitor's. Delivered to your inbox minutes. Analyze your competitors and overcome them on social ↓
"16.09.2016 13:00:01" media.giphy.com giphy.com Now you can get a free analytics report on your performance vs competitor's. Jump to our home page → goo.gl/1TOfus
"15.09.2016 17:20:25" About to boost your Facebook post? Check this first The most important thing you should know before boosting your posts ↓
"15.09.2016 13:10:02" Timeline Photos More people live on Facebook, than in China ↓
"14.09.2016 17:20:38" Get inspired for your next Facebook post Get inspired for your next Facebook post (step-by-step guide) ↓
"14.09.2016 13:25:12" https://www.socialbakers.com/blog/2625-which-citie... Which Cities and Designers Will Come Out On Top During Fashion's Biggest Month? As the biggest designers and most influential bloggers gather in New York, London, Milan, and Paris to debut their latest collections, millions more will be watching the latest looks parade down their Facebook, Instagram, and Twitter feeds. We combined social media analytics and fashion to see what's getting people talking during fashion weeks ↓
"13.09.2016 17:20:26" https://www.socialbakers.com/socialparagames2016#u... Social Paragames 2016 Watch all the social media activity around the games live! Paragames 2016: see how countries, athletes and sponsors are performing on social media ↓
"13.09.2016 13:15:12" https://www.socialbakers.com/blog/2624-5-tips-for-using-socialbakers-analytics?utm_source=fb&utm_medium=organic&utm_content=blog&utm_campaign=analytics_social 5 Tips for Using Socialbakers Analytics Socialbakers Analytics is designed with the needs of today's social media marketers in mind so you can overcome digital marketing challenges to drive your business forward. Here's a look at some of our core features: Five tips to get the most out of your social media data.
"12.09.2016 15:20:43" Engage Bali Social Media Summit Engage Bali Social Media Summit The world's best social media summit goes to Bali. Join us in luxurious Grand Hyatt Bali hotel for 4 days of learning and fun!
● Meet marketing leaders from around the world.
● Improve your marketing skills.
● Network with like-minded
"12.09.2016 14:37:03" Timeline Photos This #SuperMarioRun vid by App Store got the most interactions from people on Facebook than any other branded post last week ↓
Link to the post: goo.gl/3ZkbZf
"09.09.2016 13:05:04" https://www.socialbakers.com/social-fashion-spring... Fashion Week 2016 Global Social Meter Fashion Week's largest runway is social media. Check out Socialbakers' meter and get all the LIVE scoops around one of the trendiest events in the Fashion Industry. Fashion Week's largest catwalk is social media. Watch all the digital activity around this global event with our brand-new Social Meter - the perfect fit for Fashion.
"08.09.2016 17:15:03" Timeline Photos For now, majority of advertisers uses detailed Interests, not Custom Audiences to target on Facebook ↓
Full data study: goo.gl/cNua3C
"08.09.2016 13:15:06" https://www.socialbakers.com/blog/2623-publish-at-the-perfect-time-every-time?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=prime_time_social Publish At The Perfect Time, Every Time Every day, social media marketers struggle to find the optimal time to publish their content. And studying audience activity charts for your page is only telling you half the story. Who says organic reach is dead? Ha! Here's Prime Time, a refined algorithm that helps you optimize your organic reach by publishing your content at the perfect time, every time.
"07.09.2016 17:20:54" Timeline Photos Amazing! When people were asked "What network have you used for for reading, watching, sharing, or discussing news in the last week?" 44% answered "Facebook". YouTube and WhatsApp followed next with only 19% and 8%, respectively.
The data's based on a
"07.09.2016 13:15:07" https://www.socialbakers.com/ad-master/?utm_source... Become an Ad Master Take your Facebook ads from good to legendary! Social media is the new outdoor! These free studies will help you to cut through the complexity of Facebook Ads – and set you on the path to becoming an ad master.
"06.09.2016 17:20:05" Timeline Photos You've charmed us, Louis Vuitton! This branded post got the most interactions than any other on Facebook in the last week ↓
Link to the post: goo.gl/rG6fF8
"06.09.2016 13:07:09" http://www.socialbakers.com/blog/2546-nasa-s-socia... NASA's Social Media Success From Pluto and Beyond The American space agency's social media marketing strategy is out of this world - and we've got the data to prove it. Astronomical growth! NASA - National Aeronautics and Space Administration is owning the social media universe. Check their strategy ↓
"05.09.2016 17:20:06" Timeline Photos You can access all our free social media studies here: goo.gl/gDqqvZ
"05.09.2016 13:20:19" https://www.socialbakers.com/blog/2622-become-an-a... Become an Ambassador for Engage Bali 2016 Imagine flying to Bali for the world's best social media conference and educational summit, free of charge. You no longer have to imagine! We just opened #EngageBali Ambassadors program! That means you only need 5 successful referrals (via your personal 10% discount code) to get a free ticket to the hottest social media summit and accommodation in Grand Hyatt Bali.
Anyone who has a passion
"02.09.2016 13:15:03" Timeline Photos Top-5 industries on Instagram ↓
Full data study here: goo.gl/uBnmDW
"01.09.2016 17:15:03" Timeline Photos Out of 1.71B monthly users, 66% (1.13B) use Facebook daily, according to network's own data.
"01.09.2016 13:15:09" http://www.socialbakers.com/blog/2557-haha-wow-fac... Facebook Reactions Usage Facebook launched Reactions on February 24th, expanding the range of emotions Fans can express about social media content. How have Facebook users been using Reactions in response to content from companies? We've conducted an early in-depth study to find It's still mostly Likes: distribution of #FacebookReactions for media and branded content ↓
"31.08.2016 17:30:03" Timeline Photos Celebrities get more interactions on Instagram than media and brands combined ↓
Full data study here: goo.gl/UfayGa
"31.08.2016 14:30:45" https://www.socialbakers.com/blog/2621-instagram-s... Instagram Stories: Five Things Marketers Need to Know We've been using Instagram Stories from the moment it was released, and from our own experience we put together this list of the top 5 things you need to know about the new feature. Our top 5 tips for Instagram Stories ↓
"30.08.2016 17:00:03" Timeline Photos The most engaging branded post from last week... made by Samsung Mobile ↓
"30.08.2016 13:15:06" https://www.socialbakers.com/blog/2620-national-ge... National Geographic's Strategies for Great Content National Geographic has some of the highest follower, like and share numbers in the social media world. In our latest study, we looked at the data behind their performance and discovered the best practices across Instagram, Facebook, Twitter, and YouTube Don't chase social media trends blindly. Just because videos are on the rise doesn't mean your brand has to make more of them. ⚡️Think what type of content will allow you to tell your story better. Here's a great example of how National Geographic goes
"29.08.2016 17:20:57" Timeline Photos WhatsApp in 2016 ↓
"29.08.2016 13:15:00" media.giphy.com giphy.com Here's how #PokémonGO invaded social media: goo.gl/isCSE0
"26.08.2016 13:43:56" Timeline Photos People spent more time on WhatsApp, than they do on Snapchat or Facebook Messenger ↓
"25.08.2016 17:20:48" Timeline Photos The rise and fall of #PokemonGo buzz: the volume of branded posts in time ↓
"25.08.2016 13:15:06" https://www.socialbakers.com/resources/studies/dat... Instagram Marketing Review: Top Industries, Top Brands Learn Instagram marketing from the best. We looked at our data to see how the most engaging companies and brands are capturing their audience's attention and growing their communities on Instagram. Download our free study to apply it to your own marketing strategy ↓
"24.08.2016 17:20:06" Timeline Photos We monitor activity around #USElections in real-time: goo.gl/0l8L56
Check out who is leading the conversation on social media!
"24.08.2016 13:15:12" https://www.socialbakers.com/blog/2619-facebook-up... Facebook Updates Every Marketer Needs to Know Are you making the most of Facebook's latest platform updates and tools? Messenger alone has more than 1 billion active users, reflecting Facebook's success at continuously enhancing their user experience - as well as providing innovative ways for The five most important Facebook platform updates are telling us a very specific story - adapt to algorithm changes by focusing on shareability. ↓
"23.08.2016 17:20:36" Timeline Photos This Red Bull's video got the most interactions than any other branded Facebook post last week ↓ Well done!
Link to the post: goo.gl/GE1IMh
"23.08.2016 13:50:47" https://www.socialbakers.com/resources/studies/ins... How to Succeed Like Fashion Brands on Instagram What makes the fashion industry the best on Instagram? Find out! Our brand new study on Instagram's most engaging industry is out!
● The latest stats on the fashion industry
● Which brands excel
● Best practices to apply to your own Instagram game
"22.08.2016 17:27:23" store.office.com Social Media Datacenter Brand new, powerful way to access your social media data and analyze it directly in Excel. Our new free plugin exports your social media data directly into Excel ↓
"22.08.2016 13:43:07" Timeline Photos Social Games 2016: here's who won on social media ↓
1. 20.72M interactions across Facebook, Instagram and Twitter
2. 13.66M interactions
3. 4.59M interactions
See the full chart: http://goo.gl/xVmkXA
"19.08.2016 13:05:15" https://www.socialbakers.com/blog/2618-clinton-rem... Clinton Remains Far Behind Trump in Social Media New Socialbakers research has found that Hillary Clinton's social media pages have fewer followers and less engagement than Donald Trump's pages. Even though Clinton's "convention bump" in the polls exceeded Trump's, that same effect was limited on social US Elections: our new data study shows that for now Donald J. Trump is beating Hillary Clinton for engagement on each network. Read on ↓
"19.08.2016 00:09:10" https://engagebali.com/?utm_source=fb&utm_medium=o... World's Best Social Media Conference Learn from industry leaders, improve your skills, and network with marketing professionals at Engage Bali 2016. Last day of our early-bird offer for #EngageBali! If you want to attend the hottest social media summit, book your ticket now: $799 for all-included instead of a regular $999 ↓
"18.08.2016 17:15:13" Timeline Photos Instagram Stories haven't affected the time users spent on Snapchat. Yet.
"18.08.2016 13:15:07" https://www.socialbakers.com/resources/studies/dat... Instagram Marketing Review: Top Industries and Brands Learn Instagram marketing from the best. Exclusive data insights, tips and much more... Download your free copy of our exclusive report on Instagram marketing ↓
"17.08.2016 17:20:07" Timeline Photos 66% of Total Interactions from branded Pokémon GO content was due to 21% of promoted posts.
Full data study here: https://goo.gl/7aHQoX
"17.08.2016 13:15:11" https://www.socialbakers.com/blog/2564-socialbaker... Socialbakers Data Can Now Be Exported Into Microsoft Excel Socialbakers, the world's leading social media analytics company trusted by thousands of companies worldwide, has released a new Microsoft Office Add-in for Excel that makes marketers' lives easier by allowing them to import and work directly with social Introducing a free plugin that exports your social media data into Microsoft Excel ↓
"17.08.2016 09:03:23" media.giphy.com giphy.com The journey of Toyota Saudi Arabia from 33K to 1.2M monthly video views: goo.gl/cfjzFe
"16.08.2016 17:10:10" Timeline Photos The latest numbers for active monthly users:
"16.08.2016 13:20:10" https://www.socialbakers.com/blog/2617-pokemon-go-... Pokémon GO Invades Social Media As Pokémon GO fever spread around the world, we tracked all of the exciting data around Pokémon posting, promotion, and engagement. Businesses are getting tons of engagement with Pokémon GO content.
"15.08.2016 17:10:40" Timeline Photos Nice rhyme, Lenovo! Best branded Facebook post of the last week ↓
"15.08.2016 13:25:13" https://www.socialbakers.com/blog/2614-tips-for-a-... Tips for a Great Campaign: Be Bold Dollar Shave Club expanded on one risqué YouTube ad to build a $1 billion business. It all began with the 2012 YouTube video in which DSC CEO and comedian, Michael Dubin, walks out of his office and into advertising history... Bold, unconventional advertising may seem like a high-risk, high-reward scenario. But if you understand your audience and what drives them to purchase your product, you can take a lot of the risk out of the equation and strongly position your business for
"11.08.2016 13:20:11" https://www.socialbakers.com/resources/studies/nat... National Geographic: Masters of Visual Storytelling Discover the secrets of @NatGeo's winning social media strategy. What makes National Geographic so great on social media? We found out! Download our new study to learn from their success ↓
"10.08.2016 13:32:48" Timeline Photos Are you following the Games in Rio de Janeiro? We track the best performing posts, most talked-about national teams and even compare the level of buzz to the number of medals won. All in real-time! Check it out now: https://goo.gl/q1j5s0
"09.08.2016 17:15:25" Timeline Photos Population size: social networks vs countries
"09.08.2016 13:20:06" https://engagebali.com/?utm_source=fb&utm_medium=o... World's Best Social Media Conference Learn from industry leaders, improve your skills, and network with marketing professionals at Engage Bali 2016. We are bringing the world's best social media conference to Bali, Indonesia this autumn!
Network with leading marketers from big brands, attend workshops, enjoy beach and relaxing parties by the pool. Learning just got more fun!
As usual, the
"08.08.2016 17:25:03" Timeline Photos This is the best performing branded post of the past week. ↓ Well done, OPPO!
"08.08.2016 13:25:10" https://www.socialbakers.com/blog/2613-lego-s-secr... LEGO's Secrets to a Successful Social Media Strategy LEGO is one of the world's most valuable global brands and toy-makers, and they've built that success on social media, too. We found the best social media practices from the toy empire that can be applied to any brand no matter the industry. Here's what the toy empire can teach you about social media marketing ⬇️
● How to transform your data into insights and get inspired for content creation.
● Why paid ads are important for generating engagement and how to get the most out of them.
"06.08.2016 14:10:03" Timeline Photos The rise and fall of Pokémon GO buzz
"05.08.2016 16:35:32" Timeline Photos Snapchat vs Instagram
"05.08.2016 13:10:10" https://www.socialbakers.com/blog/2612-social-game... Social Games 2016: Powered by Fan Passion This summer, fans from around the globe are rooting for their countries in Rio de Janeiro, and we want their cheers to be heard through the Social Games 2016 Scorecard! Here's how we track social score for national teams and athletes at the Games in Rio de Janeiro ↓
"04.08.2016 16:00:04" Timeline Photos Facebook-owned channels face only one competitor, and that's Snapchat.
"04.08.2016 13:20:14" https://www.socialbakers.com/blog/2611-facebook-live-videos-take-off-in-2016?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=social Facebook Live Videos Take Off In 2016 Facebook Live videos are transforming the platform as media publishers and companies quickly adopt this new tool. We looked at the 500 largest company and the 500 largest media publisher Pages on Facebook for the first half of 2016 to see how the biggest Facebook Live videos are 2016's biggest social media trend.
"03.08.2016 16:20:10" https://www.socialbakers.com/blog/2608-instagram-2... Instagram 2016 Recap: What Marketers Need to Know Instagram recently reached 500 million users, including more than 300 million Monthly Active Users. The platform has already made a number of important updates in 2016. What do these changes mean for marketers today? Instagram Stories, incredible! Here's the recap of all other important updates that Instagram introduced in 2016 ↓
Bonus: tune in to our Instagram (http://goo.gl/M5PBYw) to get tips on how to use Stories!
"03.08.2016 13:20:06" https://www.socialbakers.com/socialgames2016#utm_s... Social Games 2016 Watch all the social media activity around the games live! See which teams are leading and join in on the conversation. What team will win the Games on social this year? Check our scoreboard measuring social media activity around the Games in Rio de Janeiro.
"02.08.2016 13:30:05" Timeline Photos If you want to market to people born after 1980, forget telephone or direct mail. This generation favors social media, messaging apps and e-mail to other forms of communication.
Find more marketing data like this in our free whitepaper for CMOs:
"01.08.2016 18:05:40" Timeline Photos Latest Facebook community update:
● Facebook now has 1.7 billion active monthly users.
● Almost everyone (1.6 billion people) checks Facebook via mobile.
● 1 billion use Messenger.
"01.08.2016 14:55:01" Timeline Photos Last week's best branded post on Facebook was this video ↓ by Tattoo Lovers. Fans reacted with 130k shares, 131k reactions and 33k comments.
"30.07.2016 13:15:09" https://www.socialbakers.com/blog/2610-how-to-convince-your-boss-to-invest-in-social-media?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=boss_social How to Convince Your Boss to Invest in Social Media Convincing your boss that they need to invest in social media can be a hard sell. We did some research and came up with some talking points to prepare you for the conversation. Is your boss an 'old schooler'? Here are four things you can say to convince him that the Marketing budget is best spent in social media.
"29.07.2016 13:20:04" Timeline Photos Chances are, you're probably seeing this post on your mobile device.
"29.07.2016 11:00:17" Timeline Photos Facebook MAU by region. Go, Asia!
"27.07.2016 10:00:03" Timeline Photos Be careful, data overload! Average volume of content all the way back since 2011 till now. Companies vs Media Publishers.
"26.07.2016 13:30:11" https://www.socialbakers.com/blog/2563-companies-are-promoting-more-than-ever-with-too-little-success?utm_source=fb&utm_medium=organic&utm_content=blog&utm_campaign=bad_content Companies Are Promoting More Than Ever, With Too Little Success Companies are publishing less content but promoting more than ever - so why has post promotion become less effective? Promoted posts make up 35% of all published content now...
"25.07.2016 14:55:03" Timeline Photos Last week's best performing Facebook post. Well done, Türk Telekom!
"22.07.2016 14:01:31" Empowering social media teams We're live! Talking about the role of social media in today's companies, and what marketing leaders can do to empower their social media teams to drive customer acquisition, retention, and revenue all the way to the bottom line.
"21.07.2016 16:25:37" Timeline Photos Enroll into LEGO school of social media marketing [free study]: http://goo.gl/jULnZC
"21.07.2016 15:50:08" http://www.socialbakers.com/blog/2609-how-to-use-facebook-live-like-a-pro?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=social How To Use Facebook Live Like a Pro Facebook Live videos are on the rise in 2016! They're interactive, engaging, unpredictable - and audiences can't get enough. Here's what you need to know to take advantage of the new tool for your marketing. Master the art of Facebook Live video and create authentic digital experiences.
"21.07.2016 13:25:02" We interrupt your News Feed to inform you that this Friday at 4pm CET, we'll be hosting a live video of a heated debate around a topic very important to your professional life: what is the role of social media in today's companies, and what can marketing
"20.07.2016 14:00:06" http://www.socialbakers.com/blog/2608-instagram-2016-recap-what-marketers-need-to-know?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=Insta_news_social Instagram 2016 Recap: What Marketers Need to Know Instagram recently reached 500 million users, including more than 300 million Monthly Active Users. The platform has already made a number of important updates in 2016. What do these changes mean for marketers today? This year, Instagram has undergone some major transformations that are changing the way companies do social media marketing and the way customers use the social network. All the 2016 Instagram updates in one place.
"20.07.2016 10:00:42" Two Lives: Socialbakers CEO Robert Lang on Work-Life Balance
"19.07.2016 16:30:53" http://www.socialbakers.com/resources/reports/ Social Marketing Reports With Socialbakers Premium Reports, you're on the cutting edge of social media analysis for over 30 countries. With years of analysis backing up the world's largest social media dataset, you'll discover the kind of deep competitive information most All important data in one place: check out our latest social marketing reports!
"19.07.2016 13:30:05" http://www.socialbakers.com/blog/2607-social-media... Social Media Marketing Lessons from Euro 2016 Your fans are you biggest advocates. Recognizing them can generate huge rewards, as was proven with Orange's Euro 2016 marketing campaign. We broke down their strategy to find valuable lessons for all marketers. Marketing around big events is no easy feat. We looked at the social media strategy of a #EURO2016 sponsor to lay down some top-notch insights for you. ↓
"19.07.2016 11:14:31" Our stories. Inspired by @[102099916530784:274:Humans of New York] #HumansOfSocialbakers Our stories. Inspired by Humans of New York
"18.07.2016 17:50:03" Timeline Photos RedBull's video with two climbers became the best performing branded post on Facebook last week ↓
"18.07.2016 14:50:08" http://www.socialbakers.com/resources/studies/lego... LEGO - Building a Successful Content Strategy Free whitepaper: learn the secrets behind LEGO's successful social media strategy. The best practices from the toy empire that can be applied to any brand in any industry. Here's what LEGO can teach you about social media marketing.
"17.07.2016 14:20:07" http://www.socialbakers.com/blog/2510-emoji-market... Emoji Marketing is Growing Fast Emojis have turned the corner from silly to viable - and now there's a precedent for any brand marketer to turn their Emoji game way up. Happy #WorldEmojiDay!
The future of #EmojiMarketing looks brighter than ever and we have the data to prove it.
"15.07.2016 13:55:44" http://www.socialbakers.com/blog/2606-facebook-and... Facebook and Instagram Ads - What Every Marketer Needs to Know Socialbakers teamed up with HubSpot to bring you the latest global trends on Facebook and Instagram advertising to help marketers create more efficient and cost-effective ads. We looked at over 4.5 million Facebook and Instagram ads, and here's what we found out ↓
"14.07.2016 14:20:03" Timeline Photos We talked to Instagram influencer and asked him how to get from 0 to 460k followers: https://goo.gl/SfD5eu
"13.07.2016 16:00:56" Timeline Photos Instagram's explosive growth!
"13.07.2016 13:25:02" Timeline Photos Opportunities:
● Only 3% of marketers' budget for Facebook Ads is spent on Page Like ads.
● This makes Page Like campaigns 33% cheaper, compared to 2015.
● CPC for Post Engagement ads is also down. 83% less, compared to the last year! Keep in mind, this
"12.07.2016 16:00:03" Timeline Photos People would rather catch Pokémon, than chat on social networks.
"12.07.2016 13:25:05" http://offers.hubspot.com/future-of-facebook-adver... Free Ebook: The Future of Facebook Advertising | Social Bakers The Future of Facebook Advertising: learn how to effectively tailor your ads to a specific audience so your content's seen by the right people. Free ebook with exclusive data stats on Facebook Ads and promotion tips.
#DataDriven marketers, don't miss out on this one!
"12.07.2016 09:43:22" Social Media Minute with Jan Rezab Jan spells out the business advantages of using the Facebook's Instant Articles and Canvas Ads.
Subscribe: https://goo.gl/B2DEr0 The advantages of using Facebook's Instant Articles and Canvas Ads.
"11.07.2016 16:06:05" http://www.socialbakers.com/blog/2572-social-media... Social Media Predicts Portugal's Win at Euro 2016® Portugal have been crowned champions of European football, and social media predicted their unlikely win. Socialbakers tracked fan activity across social in #Social Euro 2016®, correctly predicting the winner of the last 12 matches - including the See how social media analytics correctly predicted the outcome of the last 12 #EURO2016 matches, including Portugal's incredible victory.
"10.07.2016 14:50:34" Timeline Photos #EURO2016 final is here! ⚽️⚡️
Check fans activity around today's match #POR vs #FRA here: http://goo.gl/5xoBc7
"08.07.2016 13:15:07" http://www.socialbakers.com/blog/2571-7-steps-to-creating-great-content?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=content_social 7 Steps To Creating Great Content Great content is created from great ideas. The real question is, where do you turn to get inspired? We've got 7 steps to help you create effective content for every social media platform with Inspiration Pro in Socialbakers Solutions. Where does great content come from? Inspiring ideas. We'll provide the inspiration in the form of 10 billion posts, and meet you right in the middle. Deal?
"08.07.2016 10:00:03" Timeline Photos Tips for #LinkedInMarketing ↓
Read a full story here: http://goo.gl/hYIF5O
"07.07.2016 13:20:02" Timeline Photos User age distribution for LinkedIn in the US. Apparently, 25-34 year-olds is the biggest age group on the platform.
"06.07.2016 18:48:37" Timeline Photos Only two matches left until #EURO2016 final!
Our analysis of fans activity on social correctly predicted the outcome of 9 out of 12 UEFA EURO 2016 2016 matches. ⚡️ Discover the stats for today's game here: goo.gl/5xoBc7
#POR vs #WAL
"06.07.2016 13:15:02" Timeline Photos Instagram in 2016:
500 million monthly active users.
300 million login every day.
Follower growth for businesses is up 35% since 2015.
Read full story here: http://goo.gl/ONTlj3
"05.07.2016 16:20:03" Timeline Photos 3 stats about LinkedIn:
• 433 million users, 128 million are from the US.
• Members profiles were viewed 45 billion times in Q1 2016.
• The hottest skill that gets you hired, according to data from LinkedIn, is statistical analysis and data mining.
"05.07.2016 13:20:10" http://www.socialbakers.com/blog/2570-5-best-pract... 5 Best Practices for Business LinkedIn Profiles Many social media marketers have difficulty creating relevant content for audiences on LinkedIn. The challenge for some, is being a social company on a professional platform. Just follow these 5 steps improve your content creation process and presence on Our top 5 tips for growing your business on LinkedIn.
"04.07.2016 14:50:12" http://goo.gl/CvzfMI Most popular Facebook pages in United States Check out Facebook statistics of the most popular pages in United States like Vin Diesel, Eminem or Michael Jackson. Free stats on the most popular Facebook pages in the United States ↓
"04.07.2016 09:52:08" We've switched from products to comprehensive solutions for your social media pains. Discover what we offer here: http://goo.gl/6yXy02 Socialbakers Solutions We've switched from products to comprehensive solutions for your social media pains. Discover what we offer here: http://goo.gl/6yXy02
"01.07.2016 13:10:04" Timeline Photos For sport fans out there: we offer free real-time analysis of #EURO2016 and fans activity on social → goo.gl/5xoBc7 ⚽️ UEFA EURO 2016
"30.06.2016 13:15:09" http://www.socialbakers.com/blog/2569-facebook-360... Facebook 360 Video: Who's Doing it Best? Companies are creating incredible Facebook 360 videos that put viewers in the middle of the action. We chose 5 of the most creative examples to show what this new technology is capable of. 5 most creative examples of companies using Facebook's 360 videos. Time to get inspired!
"30.06.2016 10:09:16" https://www.youtube.com/watch?v=h22XiHi8b6I&list=P... #Engage2016 Prague – Social Media Marketing & Education Conference The highlight reel from Engage Prague 2016! KLM, Coca-Cola, Universal Music, Desigual, NASA, Paris St-Germain, The Onion, and many more of the world's most p... Missed the biggest event for digital marketers this year? You can watch all #Engage2016 Prague presentations for free here ↓ (hours of video, great social media insights).
"29.06.2016 17:05:04" Timeline Photos Now that we face many long months without a new #GameOfThrones episode, it's time to see what is the most successful season for the show on Facebook so far.
You would say 6th? Nope. Though this season made a huge splash, Game of Thrones actually got the
"29.06.2016 13:15:04" Timeline Photos On Facebook you have to be remarkable and data savvy. Otherwise, you'll be invisible. Here's how to craft a winning #DataDriven Facebook strategy [free guide, no opt-in required]: http://goo.gl/dpJZH6
"28.06.2016 13:15:20" The Most Important Thing You Should Know Before Boosting Your ... Rule of thumb: test before promoting anything. Use real-time data to predict which posts, if boosted, will perform the best → goo.gl/c5TPWn
"27.06.2016 17:23:38" http://goo.gl/5xoBc7 #Social EURO 2016 by Socialbakers Social media stats for all #EURO2016 teams Combine passion for football and #SocialmediaAnalytics, and this is what you get ↓
#EURO2016 UEFA EURO 2016
"27.06.2016 14:50:37" How to Come Up with a Perfect Facebook Post? How to come up with a perfect Facebook post? Our step-by-step guide: http://goo.gl/6yXy02
"27.06.2016 10:06:08" Timeline Photos Our top 5 tips for boosting content on Facebook ↓
Full story here: http://goo.gl/6RM3OK
"26.06.2016 15:53:07" Timeline Photos Social media stats for #GER VS #SVK and #HUN VS #BEL ↓
Discover how #EURO2016 teams score on social: goo.gl/5xoBc7 ⚽️
UEFA EURO 2016
"25.06.2016 19:30:44" Timeline Photos What team wins #EURO2016 on #socialmedia? ⚽️⚡️
Find out: http://goo.gl/5xoBc7
"24.06.2016 16:08:04" Timeline Photos Generation Z: 95% of teenagers between the ages of 12 - 17 are active online, with 81% using social media. Snapchat is the most popular network for Gen Z, so you can target them with 'outside the box' campaigns tailored for this platform. Full story here:
"24.06.2016 13:10:04" Timeline Photos 4 hidden Facebook Messenger tricks you're NOT using (but should!)
"24.06.2016 10:05:03" Timeline Photos User age distribution for social media networks ↓
You can target each age group with generational marketing: http://goo.gl/hccDES
"23.06.2016 15:55:03" Timeline Photos 48% of Generation X are active users of Facebook. They are also avid online shoppers (more than any other generation), spending on average $1,930 a year. Full story here: http://goo.gl/hccDES
"23.06.2016 13:10:10" http://www.socialbakers.com/blog/2568-5-tips-to-boosting-facebook-content?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=social 5 Tips to Boosting Facebook Content As digital marketers, we are constantly asking ourselves, "to boost or not to boost?" Next time you're making that decision, follow these 5 simple steps to increase audience interactions and content visibility on Facebook. I should boost... I should boost not.
I should boost... I should boost not.
"23.06.2016 10:00:12" http://www.socialbakers.com/blog/2558-instagram-s-platform-maturity-in-two-charts?utm_source=fb&utm_medium=organic&utm_content=blog&utm_campaign=social Instagram's Platform Maturity in Two Charts Instagram reached 500 million active users. How has its size and maturation impacted Follower growth and interactions? We took a look at data from the 500 largest Instagram company profiles to find out. Massive growth! Video tools, virtual reality and e-commerce will be the future of the platform. Make sure you're growing your Instagram audience, because this social network is here to stay.
"22.06.2016 15:00:05" Timeline Photos On social media the match starts days before the whistle is blown. ⚽️⚡️Which #EURO2016 team gets the most fan support and buzz on social? Discover it here: goo.gl/5xoBc7
Today's score for teams on social:
#ITA 1:0 #IRL
#POR 0:1 #HUN
Come on, FAIreland
"22.06.2016 10:05:05" Timeline Photos When compared to other generations, Millennials are real social media pros. They love Facebook, Twitter and Instagram. They also use Pinterest more than any other age group. Full story here: http://goo.gl/hccDES
"21.06.2016 13:20:11" http://www.socialbakers.com/blog/2567-essential-guide-to-social-media-marketing-across-generations?utm_source=fb&utm_medium=organic&utm_content=blog&utm_campaign=generations_social_campaign Essential Guide to Social Media Marketing Across Generations Content creation doesn't have to be stressful if you know what your audiences will respond to and what they would rather scroll past. Just use these tips for how each generation uses social media and how you can appeal to various age groups more Don't let your audience scroll past your content. Everyone's on social, one way or another, whether it's Z, X, or Millennials. But you've got to meet them halfway and make them care. Entertain them, inform them, surprise them, and they will truly become
"21.06.2016 11:03:21" Timeline Photos Facebook in 2016:
• 1.65B monthly active users
• 1.09B log in daily
• 1.51B log in from mobile
Facebook is also the main #socialmedia network for news worldwide. It's used 2x more than Youtube and almost 4x (!) more than Twitter to discover and share
"20.06.2016 14:45:06" Timeline Photos 35% of marketers don't promote their content on Facebook (mistake!). And those who do, end up promoting 44% of bad content (even bigger mistake!).
The study includes 5,000 of the largest company Pages: http://goo.gl/B4Rv35
"20.06.2016 11:44:27" Our stories. Inspired by @[102099916530784:274:Humans of New York] #HumansOfSocialbakers Our stories. Inspired by Humans of New York
"17.06.2016 10:05:07" Timeline Photos Companies are struggling to keep their tweets short.
Full data study here: http://goo.gl/p7N2sV
"16.06.2016 16:05:14" http://www.socialbakers.com/resources/studies/evolving-social-media-best-practices#utm_source=fb&utm_medium=organic&utm_content=wp&utm_campaign=WP29_National_Geographic Evolving Social Media Best Practices | NatGeo Explore how @NatGeo sets the standard for visual content on Instagram. National Geographic has one of the most effective social media strategies on the planet. Find out how.
"16.06.2016 13:05:59" Promote The Right Facebook Content - Performance Optimization Invest only in your best-performing content thanks to the predictive analytics.
Find out more: http://goo.gl/zfwt8m
"16.06.2016 10:05:03" Timeline Photos Are you sure you are posting at the best times? ↓
"15.06.2016 16:00:38" Timeline Photos The history of #PredictiveAnalytics and its arrival to social media.
Go ahead, test it, no strings attached: http://goo.gl/zfwt8m
"15.06.2016 13:05:50" Publish Facebook Posts at the Perfect Time - Performance Optim... Timing is crucial to success in social media marketing. Get publishing recommendations for each of your Facebook Pages and publish at the best time every time. Find out more: http://goo.gl/zfwt8m
"15.06.2016 12:00:04" Timeline Photos Are you about to boost your recent post on Facebook? Stop. Check this first ↓
"15.06.2016 10:05:06" Timeline Photos You've probably heard about predictive analytics, but rarely in the context of social media. :) But this science is coming to all marketers and we are proud to be at the forefront of this trend.
Data is so much more than just a reporting asset. If you
"14.06.2016 16:15:50" http://www.socialbakers.com/resources/studies/data... #DataDriven Social Marketing on Instagram | Socialbakers Socialbakers Analytics has all the tricks to engaging #instagrammarketing in our newest report - Learn top techniques that will help you to become a better Instagram marketer.
"14.06.2016 13:15:58" Create Great Content For Your Audiences - Performance Optimiza... Search and save content that inspires you and enhance your social media marketing.
Find out more: http://goo.gl/zfwt8m
"14.06.2016 11:15:04" Timeline Photos Ask yourself these questions before putting content out there. http://goo.gl/zfwt8m
"14.06.2016 09:15:04" Timeline Photos There's a way to predict the future using data from the past. We're using it for Social Media Marketing and adding one more layer to your workflow: http://goo.gl/zfwt8m
"13.06.2016 15:38:01" Social Media Minute with Jan Rezab Video retention is crucial to measure the success of your video strategy, yes? Well, Jan has great news for video aficionados. In this new social minute, he talks about a new tool that allows you to properly benchmark your Facebook vs YouTube video Jan has great news for anyone who posts videos on social media. In this new Social Media Minute, he talks about a new tool that will allow you to properly benchmark your retention rates on Facebook vs YouTube (how long people keep watching your videos).
"13.06.2016 11:00:02" Timeline Photos Video generates more organic reach for both companies and media publishers - and yet photos still drive more engagement. Also, surprisingly, company Pages have a bigger % of their fans engaging overall than do media publishers' Pages.
"10.06.2016 13:05:09" http://www.socialbakers.com/blog/2562-how-twitter-s-big-shift-affects-marketers?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=twitter_length_social&utm_id=1465571100 How Twitter's Big Shift Affects Marketers You've probably heard Twitter is planning to change their Tweet length to give users more space to express themselves. We looked at data from the top 500 global handles to see if companies are struggling to keep their Tweets short. Do you use Twitter for business? We have this cool data that pretty much shows how companies are struggling to keep their messages short. So, if Twitter goes through with the whole character-length-increase promise, that may come as a breath of fresh air
"08.06.2016 13:10:11" http://www.socialbakers.com/blog/2560-5-tips-for-businesses-on-snapchat?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=snapchat_social&utm_id=1470496200 5 Tips for Businesses on Snapchat It's impossible to ignore how powerful Snapchat is for business. We've put together 5 effective tips to show how you can master Snapchat's marketing capabilities. Hosting a Snapchat takeover is a great way to jump-start your profile.
"07.06.2016 13:22:37" Timeline Photos Instagram's follower growth is up by 35% since 2015.
Full data study here: http://goo.gl/nXZwVG
"06.06.2016 14:40:13" http://www.socialbakers.com/blog/2558-instagram-s-platform-maturity-in-two-charts?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=instagram_maturing_social&utm_id=1465230600 Instagram's Platform Maturity in Two Charts It's been 6 months since Instagram reached 400 million active users. How has its size and maturation impacted Follower growth and interactions? We took a look at data from the 500 largest Instagram company profiles to find out. Instagram isn't just growing, it's maturing. We wanted to know how the platform is performing as a whole and how that performance is impacting companies when it comes to Follower growth and interactions.
"06.06.2016 10:16:04" Social Media Minute with Jan Rezab A data dive from 2011-present, tells us that companies are posting less content and increasing their promotion rate. The interesting bit is even though promotion has gone up, the average of interactions has (somehow) managed to stay flat. And this simple A data dive from 2011-present, tells us that companies are posting less content and increasing their promotion rate. The interesting bit is even though promotion has gone up, the average of interactions has (somehow) managed to stay flat. And this simple
"03.06.2016 13:10:03" Timeline Photos Interesting data point: top Facebook Pages have more female fans, but more male admins.
"02.06.2016 13:05:13" http://www.socialbakers.com/blog/2557-haha-wow-facebook-reactions-are-catching-on?utm_source=fb&utm_medium=cpc&utm_content=blog&utm_campaign=reactions_data_social&utm_id=1464883200 Haha, Wow! Facebook Reactions Are Catching On Facebook launched Reactions on February 24th, expanding the range of emotions Fans can express about social media content. How have Facebook users been using Reactions in response to content from companies? We've conducted the first in-depth study to find 95% of Facebook Page reactions are still 'likes'.
As content marketers start measuring different reactions within their engagement metrics, UX is optimized, and users become increasingly accustomed to hover over in order to select another reaction, that
"31.05.2016 16:39:46" Timeline Photos This is a bit of a red flag for brands out there. In the last two quarters, the average of promoted posts surpassed the average of interactions. What does this mean? Lots of brands out there promoting bad content, and not reaching business expectations.
"30.05.2016 14:35:04" Timeline Photos Facebook average volume of content delivered by page, since 2011.
1. Brands are now posting less, but interactions continue to rise. There's a focus in quality, but even more so, there's a budget increase.
2. Media pages keep flooding News Feeds with
"27.05.2016 13:30:30" http://www.socialbakers.com/blog/2554-3-steps-to-c... 3 Steps to Creating Content Audiences Love and Share Every marketer approaches social media with different goals in mind. It's a competitive landscape where everyone are content creators; and whatever the goal, we all face the challenge of making great content that works. Creating great content that works should be everyone's main social media goal.
"27.05.2016 12:05:04" Timeline Photos Take good care of your core audience.
"26.05.2016 14:01:02" Timeline Photos Hustling for ROI in the competitive social media metropolis. 46% of B2B marketers say they're not sure whether any social channels have generated revenue for their businesses.
"26.05.2016 11:00:17" Timeline Photos Know your audience: of the top 9000 global Facebook brand Pages, 57% of fans are female and 43% are male. You go, girls!
"26.05.2016 09:58:10" Timeline Photos Explore beyond your following. 96% of the people that discuss brands online do not follow those brands' owned profiles.
"25.05.2016 13:47:16" #Engage2016 Prague – Social Media Marketing & Education Confer... The highlight reel from Engage Prague 2016! KLM, Coca-Cola, Universal Music, Desigual, NASA, Paris St-Germain, The Onion, and many more of the world's most prestigious brands helped make this truly Europe's premier social media business conference and
"25.05.2016 13:05:09" http://www.socialbakers.com/blog/2555-four-key-tak... Four Key Take-Aways From Engage Prague 2016 Experts from some of the world's biggest brands talked about how to get the most out of social marketing at Engage Prague 2016. And here's a hint: it has a lot to do with connecting with your audience. Now that the dust has settled, we were able to browse through our pen and paper notes to compile four key take-aways from Engage 2016.
"23.05.2016 18:29:39" Social Media Minute with Jan Rezab Insightful, and fun to watch, interview with Veronica McGregor who runs social for National Aeronautics and Space Administration - NASA. Yes, you've heard it - NASA! As Jan put it, "pretty nice". Enjoy.
Subscribe: https://goo.gl/B2DEr0 Yes, it really did happen. Exclusive interview with NASA!
"20.05.2016 13:15:11" http://www.socialbakers.com/blog/2554-3-steps-to-c... 3 Steps to Creating Content Audiences Love and Share Every marketer approaches social media with different goals in mind. It's a competitive landscape where everyone are content creators; and whatever the goal, we all face the challenge of making great content that works. Building digital experiences that audiences love is no easy feat. But to do it, you need great content to be at its core.
"13.05.2016 13:05:30" http://www.socialbakers.com/blog/2467-socialbakers... Socialbakers Finds That 3% of Facebook Desktop News Feed Is Promoted Our newest independent research on the Facebook Desktop News Feed reveals important - and surprising - findings immediately relevant to social marketers everywhere. We baked you something special! Did you know, only 3% of a typical Facebook News Feed via desktop is promoted, with the average session lasting up to 12 posts? Our team is always on the look-out for social trends, so we are happy to share our results with
"12.05.2016 13:05:13" http://www.socialbakers.com/blog/2525-grow-your-co... Grow Your Community on Instagram in 4 Simple Steps Instagram is the world's best platform for visual engagement. We have 4 tips to help you reach your potential on the network. Get visual and increase your Instagram community!
"12.05.2016 07:17:04" Watch #Engage2016 Live
"12.05.2016 06:32:41" Engage Venue - 360 We're starting the day off with lots and lots of energy. #Engage2016 is about to start! Livestream, right here: http://engage2016.com/
"11.05.2016 13:32:19" Be at Engage 2016 Prague! Embrace #Engage2016! What an amazing day we're having here. Great feedback on the first batch of workshops, and you can almost touch the surrounding excitement for tomorrow's main conference. If you're not here, you can always sign up for the livestream -
"11.05.2016 13:05:10" http://www.socialbakers.com/resources/studies/a-qu... A Quick Guide to Facebook Strategies Read all about how to pick the right Facebook strategies for your brand! You may have forgotten...There's more to social metrics than Fan Growth and Engagement. Start utilizing the two way communication that social media provides and build your community!
"11.05.2016 10:10:43" http://www.socialbakers.com/resources/studies/evol... Evolving Social Media Best Practices Explore how @NatGeo sets the standard for visual content on Instagram. Nat Geo knows social, but their strategy is no secret! Here's what it takes:
1. Good planning.
2. A clear brand identity.
3. And using each social media platform for a different purpose.
"10.05.2016 16:01:06" http://www.socialbakers.com/resources/studies/how-... How To Create A Truly Social Business Customer care, HR, PR, sales - social can (and should) be about more than marketing. Time to get social! Connect your departments and get talking. Social businesses that integrate social media responsibilities across the board have a HUGE advantage.
"10.05.2016 13:15:12" http://www.socialbakers.com/resources/studies/real... Real-Time Marketing - NYFW 2015 | Socialbakers Who won the strut at #NYFW on #socialmedia? Check out our latest study with real-time marketing tips for any brand! Real Time Marketing is in season! Just look to top fashion brands for inspiration and spice up your social media wardrobe. Fashion tip: you may want to dress up your posts with a hashtag (especially on Instagram) to increase your post visibility and
"10.05.2016 11:00:10" http://www.socialbakers.com/resources/studies/ente... Enterprise Social Media Management | Socialbakers Socialbakers breaks down enterprise social media management in this new guide. CALLING ALL GLOBAL COMPANIES! Did you know, that collaboration among different departments (as well as regions!) is key to creating great content? By working together to form consistent messaging you can keep engagements up and fans happy! All you need is
"09.05.2016 16:09:32" Our #Engage2016 volunteers are ready for you! http://engage2016.com/
"09.05.2016 13:47:37" #Engage2016 begins this week!
"08.05.2016 14:05:07" http://www.socialbakers.com/blog/2552-the-onion-pe... The Onion - Peeling Back the Layers of their Social Media Dominance The Onion - America's favorite satirical news source - has set the standard for media outlets in the digital era. We peeled back The Onion's layers to find the core of their unparalleled success at being one of the fastest-growing media companies on What's the secret behind America's finest news source? Great storytelling. Watch out for The Onion's social media layers.
"04.05.2016 14:02:48" http://www.socialbakers.com/blog/2543-the-top-4-co... The Top 4 Content Promotion Mistakes - And How to Avoid Them Post promotion is a daily reality on Facebook for brands - the trick is to do it right. And if your content promotion strategy is all wrong, it could be costing you more than just wasted budget. It's unbelievable how advertisers keep making these four mistakes with their paid strategy.
"03.05.2016 13:48:58" Timeline Photos Question: do you see #Snapchat as a successful #socialmedia platform in the long term? Do you use it for your clients?
Our founder, Jan Rezab says:
It's true that Snapchat has seen high growth and mass-market adoption — but it's also true that it's one
"02.05.2016 14:55:12" www.socialbakers.com Evolving Social Media Best Practices | Socialbakers Explore how @NatGeo sets the standard for visual content on Instagram. Everything there is to know about NatGeo's social media strategy.
"02.05.2016 11:26:33" Social Media Minute with Jan Rezab Brands are wasting almost half of their advertising budget by promoting underperforming content. Wait! Let your content breathe, don't promote for the sake of promoting.
Subscribe: https://goo.gl/B2DEr0 Brands, 44% of your promoted content is underperforming.
"29.04.2016 13:15:00" socialbakers.com Desigual are Fashion's Benchmark for Effective Social Media Marketing Desigual has translated their success from store shelves to social media, which has played an instrumental role in their rapid growth. As one of the most engaging fashion brands on Facebook, gaining 5x more interactions than the global fashion industry - From store shelves to social media, Desigual's strategy is incredible. They will be sharing their social marketing story at #Engage2016, in two weeks time! http://goo.gl/pBW0rK
"28.04.2016 15:02:19" Socialbakers Here's to the data ones. Join us at #Engage2016. It's coming. http://goo.gl/X1wewA A toast to the social ones! #Engage2016 is coming your way.
"26.04.2016 13:35:24" www.socialbakers.com NASA's Social Media Success From Pluto and Beyond The American space agency's social media marketing strategy is out of this world - and we've got the data to prove it. We looked at what NASA has been launching into the social media universe from January 2015 to March 2016 to find out how they've managed Discovering new social media paths with NASA.
"26.04.2016 10:00:27" www.socialbakers.com The Top 4 Content Promotion Mistakes - And How to Avoid Them Post promotion is a daily reality on Facebook for brands - the trick is to do it right. And if your content promotion strategy is all wrong, it could be costing you more than just wasted budget. Innovate your paid efficiency by never making the same promotion mistakes twice.
"25.04.2016 13:00:01" Predictive Analytics Data fact: bad content is eating your advertising budget away. http://goo.gl/oKU2Vx
"25.04.2016 11:00:35" Social Media Minute with Jan Rezab How much is a mobile video view worth? A study done in partnership by Facebook, Twitter and Nielsen gives you great insights for your own mobile video strategy. Jan explains the meaning behind the data.
Subscribe here: https://goo.gl/B2DEr0 Jan isolates the key findings of a mobile News Feed study - conducted by Facebook, Twitter and Nielsen - to help you understand how to make the most of your mobile video strategy.
"22.04.2016 13:26:00" www.socialbakers.com The 3 Things You Need to Know About Publishing Time Timing is incredibly important for organic reach and for the overall success of the content you're posting to Facebook. Here's what we know about how the two connect in the News Feed, and how predictive analytics can help. Control for quality.
Check for opportunities not taken.
Each page's engagement trends are unique.
"21.04.2016 13:25:12" www.socialbakers.com Master the art of social advertising with these guides Become an ad master with comprehensive guides to social advertising on Facebook. You'll be on top of your industry and your competition in no time! Social media advertising has become an art form. Master it.
"18.04.2016 14:50:26" www.socialbakers.com New Socialbakers Reports Offer Local Insights Into Social Marketing Around the World For marketing teams that need key updates on social marketing around the world. The world of social marketing data at your fingertips – every month.
"18.04.2016 10:50:00" Social Media Minute with Jan Rezab On average, organic content is displayed in your News Feed only 259 minutes after it has been published. Bet you didn't know that...
Subscribe: https://goo.gl/B2DEr0 Organic content is displayed in your News Feed only 259 minutes after it has been published. This is an average, of course. But one thing is made clear by this data insight: give your content time to gain traction in the Feed. Don't promote too soon.
"14.04.2016 13:51:34" www.socialbakers.com You Can Now Track Facebook Reactions in Socialbakers! Only hours after Facebook added the Reactions metrics into its public API, we've become the first company to integrate them across Analytics - meaning that more Facebook Pages can now be analyzed in more detail on Socialbakers than they can anywhere else. Only hours after Facebook added the Reactions metrics into its public API, we've become the first company to integrate them within our tool.
"13.04.2016 15:27:28" Facebook Messenger Bots It seems like we're in the predictive business, now. Not only did we just launch the world's first predictive analytics solution, now Jan Rezab, several weeks ago, on Social Media Minute with Jan Rezab has successfully predicted the big Facebook #F8
"12.04.2016 16:07:11" Timeline Photos In this preview of our predictive analytics technology, a post has about 10,000 interactions 5 hours after being published, and should reach anywhere from 12,500-20,000 free organic interactions after another 10 hours. Right after that peak is the ideal
"12.04.2016 13:30:07" www.socialbakers.com The Top 4 Content Promotion Mistakes - And How to Avoid Them Post promotion is a daily reality on Facebook for brands - the trick is to do it right. And if your content promotion strategy is all wrong, it could be costing you more than just wasted budget. These mistakes are really hurting your budget.
"11.04.2016 16:38:24" Timeline Photos Here's a quick tip: Are you relying on the “when are your fans online” Facebook insights data to decide what is the best time to publish your awesome content? Then you are making a mistake. Why? Well, just because your audience is online that doesn't mean
"10.04.2016 12:00:32" www.socialbakers.com Socialbakers Launches Predictive Analytics - The Future of Data-Driven Social Marketing Thanks to the power of predictive analytics, your Facebook content challenges are a thing of the past. Stop merely analyzing and start acting in real-time with Socialbakers Performance Optimization. Forget reporting analytics,
a thing of the past.
Data is so much more than that,
it's predictive at last.
"07.04.2016 09:23:36" Social Media Minute with Jan Rezab Jan introduces a futuristic solution that empowers content creation! You can literally predict the outcome of your content to finally answer the social marketing questions that pain us all: What and when to post? What and when to boost it?
You can sample Today is the day! We're finally putting Performance Optimization out there – the world's only predictive social media analytics solution. The whole team is very excited to be able to share it with you all.
Now, you can literally predict the outcome of
"05.04.2016 12:40:07" www.socialbakers.com Enterprise Social Media Management Socialbakers breaks down enterprise social media management in this new guide. If you're neck-deep in social media portfolios, channels and strategies – don't be. Simplify it.
"04.04.2016 10:11:02" Social Media Minute with Jan Rezab Guys, I need to apologize. I had a major industry announcement lined up for you guys today, as promised. But the team is sadly not ready just yet. Because we think this will change the business and the way brands build their social marketing strategies, Do you really need apps on your phone? Pretty soon, you won't.
"31.03.2016 14:14:38" Social Media Minute with Jan Rezab Guys, this is what happens if you publish and promote wrong content:
⋆ 4x more negative feedback.
⋆ 100% higher CPC.
⋆ 20% higher CPM.
⋆ 2.3x fewer interactions.
⋆ 7x less viral.
Subscribe: https://goo.gl/B2DEr0 Incredible data study shows what happens when you publish/promote wrong content. So, the question on every marketers’ mind is: What is good content? We think we have the data answer to that question…
For now, don’t disregard these stats: 4x more negative
"29.03.2016 15:00:58" www.socialbakers.com Analyzing the Success of the Two Most Popular Branded Twitter Accounts Our guest blogger takes a look at Starbucks and Samsung Mobile's incredibly popular Twitter accounts, and pinpoints some of the secrets to their success. We analyzed the freakish success of the two most popular brands on Twitter. Here are the secrets to their success.
"29.03.2016 11:11:51" Social Media Minute with Jan Rezab Brands don’t need to fear the upcoming algorithm changes on both Twitter and Instagram. But they will have to adapt their strategies to make sure their content stays relevant in the feed. Example? Unlike other platforms, where paid and organic strategies Remember how on Facebook your page’s paid strategy is often completely different from your organic one? The content you publish and the one you use as dark posts, is not the same. Well, on Instagram, with the recently announced algorithm update, due to
"28.03.2016 17:01:58" www.socialbakers.com A Quick Guide to Facebook Strategies Read all about how to pick the right Facebook strategies for your brand! No matter what your business goal for your Facebook page is, this quick guide will set you a winning social media workflow.
"24.03.2016 13:06:07" www.socialbakers.com 5 Things You Must Have in Your Social Media Crisis Plan Do you have a social media crisis plan? Most brands don’t - and that’s not a good thing. Five tips to help you breeze through your next social media crisis.
"22.03.2016 13:10:13" www.socialbakers.com Socialbakers Socialbakers free data studies to help marketers do their job. We have dozens of free studies to help you become great at social media marketing. Help yourself out!
"21.03.2016 13:35:35" Social Media Minute with Jan Rezab Wait, what?! 22% of brands are still not using call-to-actions at the end of their native Facebook videos? Check out the most used CTAs by brands and media companies on Facebook.
Subscribe: https://goo.gl/B2DEr0 Check out what are the most used CTAs by brands and media companies on Facebook native videos. #CoolData
"20.03.2016 16:00:04" www.socialbakers.com You Can Now Track Facebook Reactions in Socialbakers! Just days after Facebook added the first Reactions metrics into the Insights API, we've become one of the first companies to integrate them. Love is the most popular Facebook reaction. How do we know that? Because we now have reactions in Analytics. :)
"20.03.2016 13:12:09" www.socialbakers.com Marketing to Fans Pays Off New Socialbakers data shows that Fans click on Facebook ads nearly 3 times as much as non-Fans. Fans click on Facebook ads nearly 3 times as much as non-Fans.
"20.03.2016 11:00:04" http://goo.gl/8Dpd6x Social Analytics for Smarter Social Media Marketing | Socialbakers Here’s how social fits into your business. Deep analytics gives you insights that other social media managers simply don't have. It's your business superpower.
"17.03.2016 14:00:43" Social Media Minute with Jan Rezab Jan Rezab interviews Gert Wim, KLM's Social Media Hub Manager. The Dutch airline is a social customer care powerhouse, with massive demand handled by a huge social media team spread across the world. Gert talks about KLM's strategy and how the brand is An exclusive look at KLM's social customer care strategy.
"16.03.2016 15:00:47" www.socialbakers.com 3 Social Media Metrics You Need to Monitor Right Now Success on social media is relative, but knowing what metrics to measure is critical for uncovering weaknesses and improving your strategy where others fall short. Here’s a look at three important social media metrics you should be monitoring right now. If you're not measuring these three hidden social media metrics, you're not getting the complete picture of your page's performance.
"16.03.2016 13:10:19" test
"15.03.2016 13:30:26" www.socialbakers.com 5 Reasons to Go to Prague for Engage 2016 You’ve probably heard that Engage Prague is the world’s biggest social media educational summit. A true social media marketer’s dream with speakers from notable brands, world class workshops, amazing gastronomy, parties, delectable beer - all in one of Need five reasons to plan a business trip to Prague for #Engage2016 this May? Read on!
"14.03.2016 16:01:04" www.socialbakers.com Grow Your Community on Instagram in 4 Simple Steps Instagram is the world's best platform for visual engagement. We have 4 tips to help you reach your potential on the network. Stop trying to get more followers and start growing a community with these four steps.
"14.03.2016 13:30:00" #Engage2016 Social Marketing Conference – Prague Watch the teaser trailer for Europe’s premier social media business conference and educational summit. NASA, NATO, Universal Music, Vodafone and all the other cool brands will be attending. Join #Engage2016, this May (May 11 - 13th) in Prague!
"10.03.2016 17:42:52" Great message from our baker! Deliver value to your customers. Care about the people.
"09.03.2016 13:30:03" http://goo.gl/qmO7ao Report: Measure What Counts on Social | Socialbakers Read how and why it is important to measure your and your competitors’ social success! Social media metrics were not created equal. You need to measure what counts.
"08.03.2016 17:00:03" www.socialbakers.com Stats for top Brands Facebook pages Check out Facebook statistics of the most popular Brands Facebook pages like Coca-Cola, McDonald's or Red Bull. Largest and fastest-growing brand pages on Facebook.
"08.03.2016 13:30:04" Timeline Photos The content average for all global brands on Facebook is 3 posts per week. This is important information if you’re trying to determine the right post frequency for your page, audience and industry: https://goo.gl/xfAVSl
"08.03.2016 11:06:33" www.socialbakers.com 10 Tips for Growing Your Social Media Audience The first step to running a successful social media operation is to build an audience you’ll later be able to turn into conversions. To help you get started, we compiled our 10 best tips for growing your social media audience. We compiled our 10 best tips for growing your social media audience.
"08.03.2016 09:03:56" Social Media Minute with Jan Rezab As Facebook live video gets more News Feed exposure, brands and media companies are adopting this new format into their social marketing strategies.
Subscribe: https://goo.gl/B2DEr0 Facebook taking into account Live Video when ranking Feed. Brand adoption today is at 1,8% - media companies, 12%. Don’t get left behind!
"07.03.2016 13:30:24" www.socialbakers.com What Every Marketer Needs to Know About Instagram Instagrammers share stunning images and videos from every part of the world, and brands are continually migrating to the app to engage with them. Our data masters dived into the numbers from Q3 to find out the big picture on what’s driving social media Become an Instagram know-it-all expert.
"02.03.2016 13:31:09" Social Media Minute with Jan Rezab What Facebook Reactions mean for marketers (and how they can measure it today, and in the future).
Subscribe: https://goo.gl/B2DEr0 Facebook reactions? Here are some facts on what's measurable and what's not (yet).
"01.03.2016 13:30:02" www.socialbakers.com Report: Measure What Counts on Social | Socialbakers Read how and why it is important to measure your and your competitors’ social success! Trying to report on all social media metrics, it's like trying to count all the stars. This is what you should be measuring on social.
"29.02.2016 14:37:51" Social Media Minute with Jan Rezab Here's something most people don't realize: Facebook could, in the future, replace email as the most-used tool for any company's internal communication.
Subscribe: https://goo.gl/B2DEr0 Enterprise social messaging to replace email. Bold claim!
Subscribe to Social Media Minute with Jan Rezab for more insights: https://goo.gl/B2DEr0
"26.02.2016 13:30:20" www.socialbakers.com 6 Steps to Creating a Winning Instagram Strategy for Your Brand To help brands make the most of the world’s top engagement platform, we’ve compiled a comprehensive strategy and a checklist of questions any brand should ask before publishing their first (or next) Instagram post. Wait! Ask these six questions before publishing your next Instagram post.
"25.02.2016 13:30:47" www.socialbakers.com These 4 Charts Reveal Facebook's Strength as a Media Platform Facebook is showing it's strength as a media platform in a major way. Facebook is showing its strength as a media platform.
"24.02.2016 13:30:57" www.socialbakers.com 10 Tips for Mastering Facebook Marketing Simply posting a ton of content from your Facebook page isn’t going to impress anyone. To get people paying attention to your brand, there are some essential rules you need to remember. Ten pro tips to help you with your Facebook marketing.
"23.02.2016 16:55:26" www.socialbakers.com How Media Companies Can Get More From Social Media Read up on how competitive analytics can help media brands drive social interactions & site visits. Media companies have an inherent advantage over other companies on social - they’ve got TONS of content. But even media companies can improve their game on social. We've compared the leading outlets and offer you some insights on how media companies
"23.02.2016 13:30:52" www.socialbakers.com Six Reasons You Need Promoted Post Detection Today In our core Socialbakers Analytics, we have Promoted Post Detection which we launched back in July. We’ve been thrilled to hear that many of our clients have been getting a lot of value from it. What are they learning from Promoted Post Detection and how It's tough out there. Six reasons why you could use an edge in the highly competitive paid advertising environment.
"23.02.2016 10:58:32" Socialbakers In the heart of Europe lies a vibrant social media office. Diverse and talented people, new technology, connectivity, meeting rooms, chill out areas, two cafes, a spacious terrace and many other small details make our global headquarters a place that we Yup, still in love with our office. Come visit!
"22.02.2016 17:00:46" www.socialbakers.com Emoji Marketing is Growing Fast Emojis have turned the corner from silly to viable - and now there’s a precedent for any brand marketer to turn their Emoji game way up. The number of emoji posts on Facebook has increased by 36%. The number of brands posting emojis has increased by 46%. If you're in the social marketing bizz that's what we call a "social media trend".
"22.02.2016 13:56:30" L'Oreal Careers Here's the story of L'Oreal Careers and how they use social media for recruiting awesome talent: http://goo.gl/jlbJxa.
- Employee advocates, showcasing the behind the scenes action.
- Useful tips on how to create better job applications.
- Putting emotion
"22.02.2016 13:32:32" Social Media Minute with Jan Rezab Social messaging apps are the dawn of a new social media revolution. For brands that become early adopters, and follow their customers to this new form of social interaction, the business benefits can be endless.
Subscribe: https://goo.gl/B2DEr0 Are brands doing enough on social messaging apps? Clearly not. A new social media revolution is about to unfold, don't get left behind.
"18.02.2016 12:00:07" www.socialbakers.com 6 Steps to Creating a Winning Instagram Strategy for Your Brand To help brands make the most of the world’s top engagement platform, we’ve compiled a comprehensive strategy and a checklist of questions any brand should ask before publishing their first (or next) Instagram post. Wait, wait, wait before publishing anything on Instagram ask yourselves these six questions! Relax, don't give in to social media pressure. Think now, publish later. http://goo.gl/gplicX
"17.02.2016 17:00:08" www.socialbakers.com How to Get More Value From Social Ads To test our new tool and see how much value it could generate, we redistributed our ad spend after analyzing our campaigns with Ads in Socialbakers Analytics. Here’s how we got our great results. No more theory! Here’s a practical example of how our social media manager increased social ROI. http://goo.gl/ZrxiUU
"17.02.2016 14:55:14" www.socialbakers.com What Every Marketer Needs to Know About Instagram Instagrammers share stunning images and videos from every part of the world, and brands are continually migrating to the app to engage with them. Our data masters dived into the numbers from Q3 to find out the big picture on what’s driving social media Instagram brings 57 times more interactions than Twitter! http://goo.gl/GCFq8U
"17.02.2016 12:00:06" www.socialbakers.com 3 Things Every Social Marketer Needs to Know in 2016 We love data. That’s why we pored over 2015's key numbers to identify what every social marketer needs to know for 2016. These three good points will make your social marketing run smoothly in 2016. http://goo.gl/uel465
"16.02.2016 12:13:47" "Marketing without data is like driving with your eyes closed." The right data gives you the advantage of knowing the answers to the most important social marketing questions:
What content to should I use to talk about my brand?
When to publish and how
"08.02.2016 14:09:07" Social Media Minute with Jan Rezab Social networks continue to adopt GIF link support, making the format a priority for global brands to integrate into their content marketing strategies. In this week's Social Media Minute, Jan Rezab explains why you also need to experiment with this There’s a new, old format in social marketing town.
"08.02.2016 10:33:45" Engage Prague 2016 Engage Prague 2016 ALL MARKETING SPECIALISTS' ROADS LEAD TO PRAGUE!
We are lining up some of the best and brightest talents from across the social media spectrum today, from world-renowned brands to leading agencies, to join our award-winning social marketing conferenc
"03.02.2016 15:00:04" www.socialbakers.com SOCIALBOWL - Super Bowl Live Data Stats Who won the battle of the gridiron on social? Show NFL stats. Welcome to the #SocialBowl - one of the biggest battlegrounds in the fight between conventional and emerging marketing techniques. The live social analysis of #SB50!
"03.02.2016 12:00:03" www.socialbakers.com All You Need to Know About Social Customer Care in 2016 Brands were asked over 34.9 million questions on Facebook and Twitter combined.
"02.02.2016 12:00:05" www.socialbakers.com 3% of Facebook Desktop News Feed Is Promoted Our newest independent research on the Facebook Desktop News Feed reveals important - and surprising - findings immediately relevant to social marketers everywhere. "In general, Pages should avoid encouraging people to take an action (such as encouraging lots of clicks), because this will likely only cause temporary spikes in metrics that might then be rebalanced by feed’s ranking over time," by Facebook.
"01.02.2016 16:55:03" www.socialbakers.com Three Trends That Dominated Social Video in 2015 Native video took social marketing by storm in 2015. How did that play out across platforms? Social media video works because it gives audiences the most amount of entertaining information in the shortest amount of time. Here are three trends that have been setting the pace of #socialvideo.
"01.02.2016 15:11:39" Social Media Minute with Jan Rezab "Important Note: We want to apologize to the Social Media Minute community for today's unusual late publishing of our new video. We spotted a mistake with the graph that we needed to rectify, which delayed the whole process. We are very serious about Came in late, but it's still hot. Amazing benchmark data and great tips on today's Social Minute: how over-publishing can have a negative impact on both your organic and paid reach.
"01.02.2016 11:58:49" www.socialbakers.com Report: Measure What Counts on Social Read how and why it is important to measure your and your competitors’ social success! It's not just about what you measure. It's how you measure it.
"26.01.2016 16:00:04" www.socialbakers.com The Five Best Social Campaigns of the Year To celebrate the end of a most momentous year in social media, we’ve gone back and selected five of the year's most significant examples of groundbreaking social marketing campaigns. A lesson on how to connect with audiences from the best social media campaigns of 2015.
"26.01.2016 13:00:06" www.socialbakers.com #DataDriven Social Marketing on Instagram Socialbakers Analytics has all the tricks to engaging #instagrammarketing in our newest report - Data tips to help you get the best out of your Instagram content.
"26.01.2016 11:37:37" Social Media Minute with Jan Rezab Email is quickly becoming a thing of the past. What are the best corporate social networks to help you manage teams and departments, and to boost productivity off the chart? Jan knows.
Subscribe for more social media tips: https://goo.gl/B2DEr0 The best corporate social networks out there.
"25.01.2016 14:00:00" #Engage2016 Prague Discount Early-bird prices all week long for #Engage2016! Better safe than sorry. http://goo.gl/qDum5x
"25.01.2016 12:00:07" www.engage2016.com Socialbakers – Engage Comes To Prague Let’s go to Prague! Socialbakers invites you to join 1000+ marketers and learn from industry-leading speakers about the path to an effective social marketing strategy. May 11-13 #Engage2016 Here’s something you don’t want to miss - after winning EuBEA’s award for Best European Conference last year, we’re bringing the Engage social media summit back to Prague. It’s going to be #Engage2015 on steroids - the mother of all social marketing
"21.01.2016 15:14:52" Digital platforms audience overview. From then to now.
"20.01.2016 12:44:02" Timeline Photos Another huge #socialmedia success of 2015 is Marvel’s campaign for the #Avengers #AgeOfUltron trailer. Publish fan content with the hashtag, and the trailer would soon be unlocked — brilliant! Of course, the “Marvelites” answered the call. Marvel re
"19.01.2016 13:00:05" www.socialbakers.com The Top 10 US CPGs on Social We analyzed over 600 Consumer Packaged Goods (CPG) to discover who are the most loved brands on social so far in 2015. Measuring the best U.S. CPGs brands out there. "Datalicious".
"18.01.2016 13:03:26" Social Media Recipe Everyday, 4-ingredient social media recipe. It tastes like success.
"18.01.2016 12:01:27" Social Media Minute with Jan Rezab Creativity is still at the core of success, and Instagram is one of those platforms where brands can let their creative content run wild.
Subscribe for more insights: https://goo.gl/B2DEr0 Creativity wins! Some of last year's most creative Instagram campaigns.
"14.01.2016 14:56:04" www.socialbakers.com 10 Tips for Mastering Facebook Marketing Simply posting a ton of content from your Facebook page isn’t going to impress anyone. To get people paying attention to your brand, there are some essential rules you need to remember. Ten tips that will put your Facebook marketing back in the game.
"13.01.2016 14:00:04" www.socialbakers.com Two Data Points That Show How Bernie Has Trumped Everyone Else on Social Of the 25 major candidates for the American presidency, these five made by far the biggest impact on social media. Go Bernie (on social, at least)!
"11.01.2016 16:16:45" www.socialbakers.com How to Get More Value From Social Ads To test our new tool and see how much value it could generate, we redistributed our ad spend after analyzing our campaigns with Ads in Socialbakers Analytics. Here’s how we got our great results. Here's an insightful story of how a social media manager created more business value from social media advertising. It could also be the story of how a social media manager can deserve a big fat raise.
"11.01.2016 14:08:29" Social Media Minute with Jan Rezab Social Media Listening tools aren't listening!
Many marketers who think they are paying for social media listening are not monitoring customers’ conversations, they’re listening to public Twitter-only keywords. Is that enough?
Subscribe for more insi The fact that 90% of social customer care has moved to private messaging within the last 18 months makes so much of what core Listening tools used to be a bit obsolete. https://goo.gl/B2DEr0
"08.01.2016 12:16:09" www.socialbakers.com What Every Marketer Needs to Know About Instagram Instagrammers share stunning images and videos from every part of the world, and brands are continually migrating to the app to engage with them. Our data masters dived into the numbers from Q3 to find out the big picture on what’s driving social med The dominant force for branded visual storytelling – here's everything you should know about Instagram.
"07.01.2016 15:55:03" www.socialbakers.com Socialbakers Introduces Facebook Page Listening Facebook Pages make up a significant part of users’ News Feeds - and with access to one of the largest databases of Facebook Pages in the industry, Socialbakers clients can now listen in on Facebook Page mentions to discover trending topics and monit Even though Facebook removed the ability to find individual user mentions of keywords due to privacy concerns back in April 2015, Page mentions are just as important for brands - if not more so.
"06.01.2016 14:02:50" offers.hubspot.com Free Download: How to Acquire Customers with Social Media Find out how to get real, paying customers through social media in this ebook from HubSpot and Socialbakers. In this short ebook we cover these 3 strategies:
✓ How to leverage video on social to magnify engagement.
✓ Social & mobile: why and how to optimise your website for mobile.
✓ Real-time response - arming your sales team with content and context for c
"05.01.2016 12:03:04" www.socialbakers.com Lessons in Social Customer Care From The World’s Busiest Industry Using exclusive Socialbakers data, we dove into 16 of the world’s largest Telecom brands’ social pages to break down how fast they respond to different kinds of posts and tweets - getting rare insight into social customer care in the industry that do 45% of user posts on Facebook brand pages are related to customer care.
"04.01.2016 12:00:04" www.socialbakers.com The Five Best Social Campaigns of the Year To celebrate the end of a most momentous year in social media, we’ve gone back and selected five of the year's most significant examples of groundbreaking social marketing campaigns. These five campaigns represent the finest social media marketing moments of 2015. Check them out.
"04.01.2016 10:51:27" Social Media Minute with Jan Rezab Pointing a customer to an email with an automatic message is not social customer care. Social media is for humans, not robots.
Subscribe: https://goo.gl/B2DEr0 Social media is for humans, not robots.
"21.12.2015 13:33:34" Social Media Minute with Jan Rezab What do social media buy buttons mean for E-Commerce?
Subscribe: https://goo.gl/B2DEr0 What do social media buy buttons mean for E-Commerce?
"16.12.2015 15:35:34" Social Media Minute with Jan Rezab What do closed walls, cat videos, and auto-responding to customers all have in common? They’re all mistakes brands are (still!) making on social. And while everybody makes mistakes - ourselves included - the most important thing is to learn and adapt What do closed walls, cat videos, and auto-responding to customers all have in common? Seven biggest social media mistakes brands did in 2015.
"15.12.2015 15:09:29" Socialbakers Finds That 3% of Facebook Desktop News Feed Is Promoted
"14.12.2015 16:15:19" Social Media Minute with Jan Rezab The Media Rating Council recently released its guidelines for social media measurement, created in partnership with Socialbakers and other leading organisations like Facebook and LinkedIn. These guidelines firmly define the core social metrics like E These guidelines firmly define the core social metrics like Engagement, Reach, and Authorship, and explain exactly how they should be measured. This is a huge step forward for the industry, and every marketer should become familiar with these new sta
"10.12.2015 13:09:16" Facebook video is taking social marketing by storm. To make the best of the new format you need the right data insights. Auto-play vs. Click to play, Audience retention, 30sec views and more. In just half a year, Facebook recorded 4 billion daily vid
"07.12.2015 16:15:51" www.socialbakers.com Socialbakers Now Offers The Deepest Insights Into Facebook Videos With our newest addition to Socialbakers Analytics, our clients can get deeper insights into their Facebook video performance than ever before. We included video retention data and auto-play vs click to pay views data, among other useful metrics, to create the deepest video insights for your business. It's video analysis that can actually help you figure out how to create value from social v
"07.12.2015 13:27:28" Social Media Minute with Jan Rezab Live platforms are bridging the gap between the online and offline world. Brands don't be afraid to test new waters! Subscribe for more social insights: https://goo.gl/B2DEr0 Even though live platforms aren't mass content creation tools like Instagram just yet, "Periscoping" has unmistakably become a part of the social media vocabulary, and Facebook's Mentions remains restricted to social VIPs and power-users who create g
"02.12.2015 13:53:38" Social Media Minute with Jan Rezab Watch Jan Rezab chat with VML's CEO, Jon Cook, about how they adopted social media and social analytics without losing their traditional creative roots in this exclusive interview.
Subscribe: https://goo.gl/B2DEr0 Insightful interview with Jon Cook, CEO of VML. Agency folks grab your pen and paper, and get ready to take some notes!
More interviews here: https://goo.gl/B2DEr0
"02.12.2015 12:39:44" www.socialbakers.com #DataDriven Social Marketing on Instagram Socialbakers Analytics has all the tricks to engaging #instagrammarketing in our newest report - If you're trying to reach for the stars on Instagram, keep one thing in mind: great visual content is not a "good-to-have", it's a "must-have".
"30.11.2015 11:52:32" Social Media Minute with Jan Rezab Social messaging apps are taking over! Facebook Messenger and WhatsApp have almost a billion users, Snapchat and WeChat keep on growing. Their business models, though, are only just starting. Jan thinks these apps will evolve rapidly and provide bran How will social messaging apps develop new revenue streams and help brands get even closer to their customers?
Subscribe for more social marketing insights: https://goo.gl/B2DEr0
"27.11.2015 14:00:01" socialbakers.com Six Reasons You Need Promoted Post Detection Today In our core Socialbakers Analytics, we have Promoted Post Detection which we launched back in July. We’ve been thrilled to hear that many of our clients have been getting a lot of value from it. What are they learning from Promoted Post Detection and "It goes without saying that being able to uncover the paid media strategy of your competitors – thanks to big data and science – is extremely powerful," Jan Rezab
Six reasons why you need competitive paid analysis for your social strategy.
"27.11.2015 12:04:19" Timeline Photos Our HR rocking it in #Movember2015 style: Elena, Lucie, Miša & Sandra #insidebakers
"24.11.2015 16:00:05" www.socialbakers.com Best Practices for Holiday Marketing - Halloween 2015 | Socialbakers Get in on the goodies - learn the tricks of US brands’ winning strategies for Halloween. Here's what we can learn from the top 3 Halloween posts on Facebook.
"24.11.2015 13:00:07" www.socialbakers.com A Quick Guide to Facebook Strategies | Socialbakers Read all about how to pick the right Facebook strategies for your brand! Turning your back on Facebook is turning your back on customers, profits, and your brand. http://goo.gl/2ANP4R
"24.11.2015 11:00:03" www.socialbakers.com 10 Tips for Mastering Facebook Marketing Simply posting a ton of content from your Facebook page isn’t going to impress anyone. To get people paying attention to your brand, there are some essential rules you need to remember. Ten pro tips to help you with your Facebook marketing. http://goo.gl/L2hDSP
"23.11.2015 14:00:05" www.socialbakers.com Best Practices for Holiday Marketing - Halloween 2015 | Socialbakers Get in on the goodies - learn the tricks of US brands’ winning strategies for Halloween. A best practices guide for your holiday marketing campaigns.
"23.11.2015 10:47:00" Social Media Minute with Jan Rezab Many marketers use "Reach" wrong in its measurement and reporting. There are four types of reach: Real, Estimated, Potential, and Theoretical.
One is being completely misused, and we are tired of this.
Subscribe for more data insights ► https://go Marketers, scratch "Theoretical Reach" from your portfolio of metrics for social media measurement and reporting. It's useless for your business!
Subscribe to Social Media Minute with Jan Rezab ► https://goo.gl/B2DEr0
"20.11.2015 14:05:04" www.socialbakers.com 6 Steps to Creating a Winning Instagram Strategy for Your Brand To help brands make the most of the world’s top engagement platform, we’ve compiled a comprehensive strategy and a checklist of questions any brand should ask before publishing their first (or next) Instagram post. Wait! Ask these six questions before publishing your next Instagram post.
"19.11.2015 12:18:16" Social Media Minute with Jan Rezab Interview with the amazing Eelco Roos who is an "Instagramer" with a following of over 500 000 users!
How does he do it? How does an influencer grow 500 000 followers on Instagram?
Check out Jan's the latest interview in the Social Media Minute with Jan Rezab show.
"16.11.2015 10:49:46" Social Media Minute with Jan Rezab Who is a social media influencer? Detecting an influencer is probably one of the most complicated measurements in social. But defining them properly is already a good start. Here’s how you should be looking at your key influencers.
Try Community Anal Here's how you can define and categorize your key social media influencers.
"12.11.2015 14:46:01" www.socialbakers.com Socialbakers Finds Shares Correlate 94% with Brands’ Viral Reach We’ve found the secret behind Media pages’ incredible viral reach, and it can have serious impact for Brands.
"12.11.2015 13:57:50" www.socialbakers.com Socialbakers Finds Shares Correlate 94% with Brands’ Viral Reach We’ve found the secret behind Media pages’ incredible viral reach, and it can have serious impact for Brands. Shares have a 94% correlation with brands' reach.
The lesson here is clear: your content must be shareable.
"11.11.2015 12:00:04" www.socialbakers.com How To Create A Truly Social Business | Socialbakers Customer care, HR, PR, sales - social can (and should) be about more than marketing. A business driven by social media doesn't just happen overnight.
"10.11.2015 15:00:09" www.socialbakers.com #DataDriven Social Marketing on Instagram | Socialbakers Socialbakers Analytics has all the tricks to engaging #instagrammarketing in our newest report - Get some Instagram best practices right here: http://goo.gl/H2oLZw
"10.11.2015 11:00:06" www.socialbakers.com These 4 Charts Reveal Facebook's Strength as a Media Platform Facebook is showing it's strength as a media platform in a major way. Facebook is showing its strength as a media platform.
"09.11.2015 16:00:05" www.socialbakers.com How to Get More Value From Social Ads To test our new tool and see how much value it could generate, we redistributed our ad spend after analyzing our campaigns with Ads in Socialbakers Analytics. Here’s how we got our great results. This is a real story about social ads optimization.
"09.11.2015 13:00:06" www.socialbakers.com What Every Marketer Needs to Know About Instagram Instagrammers share stunning images and videos from every part of the world, and brands are continually migrating to the app to engage with them. Our data masters dived into the numbers from Q3 to find out the big picture on what’s driving social med Instagram is a huge player for brands and media alike. In our newest study, we found all of the latest data you need to know about the world's most engaging social platform.
"09.11.2015 11:50:12" Social Media Minute with Jan Rezab Facebook video analysis data reveals that 65% of brand awareness, and 72% of consumers purchase intent, happens after 10 seconds of view time. Make sure your CTA is at the beginning of your video!
Subscribe for more data insights: https://goo.gl/B2D Research from the Facebook team reveals that 65% of brand awareness, and 72% of consumers purchase intent, happens after 10 second views.
Subscribe to Social Media Minute with Jan Rezab for more data insights: https://goo.gl/B2DEr0
"06.11.2015 11:00:03" www.socialbakers.com Setting Up Your Content Feeds Dashboard Having a dashboard with feeds of social content posted around and about your brand is valuable, but it can be overwhelming. Here’s what to focus on and how to filter to get the best out of your social media management tool. Here’s what to focus on and how to filter to get the best out of your social media management tool.
"05.11.2015 13:50:30" Social Media Minute with Jan Rezab Jan Rezab talks with Lars Silberbauer about the social media strategy of the most lovable brand in the world, LEGO. Jan Rezab interviews LEGO ! Must-see. https://goo.gl/B2DEr0
"05.11.2015 13:10:10" Timeline Photos Engage comes to an end in New York. What an incredible tour it was — full of social marketing education, great insights, amazing speakers and exclusive product announcements. We're really proud of our team that is constantly putting us ahead of the c
"04.11.2015 17:09:52" Backstage: How we designed our Ad Master campaign Check it out, pretty cool – this is how we designed our latest campaign, Become an Ad Master. Four exclusive guides that will help you master social advertising. http://goo.gl/0sc0iR
"02.11.2015 10:39:25" Social Media Minute with Jan Rezab 98% of Publishers' reach is organic. Brands, follow media companies for great content inspiration! Jan Rezab walks you through exclusive Publishers data. Brands, follow media companies for great content inspiration! https://goo.gl/B2DEr0
"31.10.2015 14:00:04" Timeline Photos Happy Halloween! #Insidebakers
"27.10.2015 14:02:42" www.socialbakers.com Listening Now Integrated in Socialbakers Analytics We’ve integrated our robust Listening tool into Socialbakers Analytics - creating the most complete enterprise social media analytics tool on the market. With Listening, social marketers can track real-time buzz happening beyond their profile. Monitoring every single brand conversation that happens on social is not only a daunting process, but also a pointless exercise. That's not the purpose of our listening integration. We want marketers to focus on the conversations that matter, the one
"26.10.2015 14:55:48" www.socialbakers.com 3 Social Media Metrics You Need to Monitor Right Now Success on social media is relative, but knowing what metrics to measure is critical for uncovering weaknesses and improving your strategy where others fall short. Here’s a look at three important social media metrics you should be monitoring right n Three important social media metrics you should be monitoring right now.
"26.10.2015 14:18:17" Social Media Minute with Jan Rezab Our newest unique study finds that only 3% of News Feed content on desktop is promoted. Jan Rezab explains what this means for marketers. Exclusive Facebook News Feed data!
"20.10.2015 15:11:44" www.socialbakers.com Socialbakers Finds That 3% of Facebook Desktop News Feed Is Promoted Our newest independent research on the Facebook Desktop News Feed reveals important - and surprising - findings immediately relevant to social marketers everywhere. “Our research is the first to truly take a data-driven approach in understanding how the Facebook News Feed functions for both users and marketers,” says Jan Rezab.
"20.10.2015 12:17:25" www.socialbakers.com Master the art of social advertising with these guides Become an ad master with comprehensive guides to social advertising on Facebook. You'll be on top of your industry and your competition in no time! To master social ads, you need a guide to show you the way. We've got four. #AdsMaster
"20.10.2015 11:13:28" Social Media Minute with Jan Rezab Jan Rezab introduces a unique tool that can predict what's happening on the Facebook News Feed. We call it News Feed Pulse. Meet "News Feed Pulse". A new measuring tool for all you marketers out there.
"19.10.2015 11:18:05" Social Media Minute with Jan Rezab What is the News Feed composed of? 33% of all posts are page content, while 66% is user content. We built a unique tool that can predict the noise of the News Feed and show you when you can expect your industry and competitors to be posting content i Would you like to know how the News Feed actually works?
"16.10.2015 11:00:10" www.socialbakers.com Enterprise Social Media Management | Socialbakers Socialbakers breaks down enterprise social media management in this new guide. We’ve put together this guide of best practices for enterprise social media management.
"15.10.2015 15:15:14" Proudly presenting Shorty Awards as the official global partner of #Engage2015. Engage will kick-off in London, where we'll be talking about #socialmedia with top speakers from BBC News, the Prime Minister's Office, NATO, LEGO, Desigual, Vodafone UK,
"12.10.2015 12:59:34" Social Media Minute with Jan Rezab It’s all about News Feed optimization! This is part one of a quick video workshop that will help you identify the best times to post your content. If you already think you know the best times to post, you may be surprised by what we've found. Stay tu A taste of what's to come at #Engage2015 - What is the best time to post? Is is really that simple to measure?
"09.10.2015 10:04:07" www.socialbakers.com 5 Things You Must Have in Your Social Media Crisis Plan Do you have a social media crisis plan? Most brands don’t - and that’s not a good thing. When a social media crisis unfolds, you have got to have a plan. No plan, no bueno.
"07.10.2015 09:12:34" Timeline Photos ICYMI: today, every 4th post on #Facebook is promoted. Brands are paying for the vast majority of their reach. According to our data, the airline industry accumulated over 31 million interactions on Facebook this summer, but 48% of those interactions
"06.10.2015 11:55:31" Desigual - Using Social Data to Take NYFW to New Heights If you work in social media, this is a must-see. Desigual brought their colorful, Barcelona-inspired styles to the runway at New York Fashion Week this year in one of the most social media-first campaigns you’ll ever see. And we were right there with
"05.10.2015 10:52:03" Social Media Minute with Jan Rezab In the last five years, brands went from answering 5% of customer questions to 75%.
In the new Social Media Minute, Jan Rezab discusses how brands can become part of an even brighter future for social customer care. https://goo.gl/B2DEr0 Social Customer Care is on its way to become one of the largest channels for customer service. https://goo.gl/B2DEr0
"02.10.2015 15:00:06" Timeline Photos #Socialmedia science at our #insidebakers "Lunch 'n' Learn" session today. This week we've invited sociologist Marc Smith to speak on charting collections of connections in social media. We got really impressed by the graphs and the insights you can
"30.09.2015 14:57:05" www.socialbakers.com Citroën and Nestlé Lead the Way on Facebook in Brazil By creating outstanding content and committing to social customer care, Citroën and Nestlé brands have become market leaders throughout Brazil. Citroën has transformed their social media pages into sharply effective tools for assisting customers, engaging Fans, and attracting new audiences.
Across the board, Nestlé brands are some of Brazil’s most effective content marketers.
"30.09.2015 11:05:09" Social Media Minute with Jan Rezab Stop posting at the wrong time! Exclusive data shows that scheduling posts at full hours hurts engagement. Jan Rezab advises brands to redefine how they schedule content. https://goo.gl/B2DEr0 Marketers stop scheduling posts at full hours (8:00, 9:00). And no, it’s not as simple as moving your posts to 8:01 or 8:02. Check out this exclusive data and redefine your posting strategy. https://goo.gl/VLJg1G
"29.09.2015 14:45:22" Engage 2015 NYC - November 2nd Ekaterina Dobrokhotova (L'Oréal) will be speaking at Engage 2015 NYC about how brands and creatives can team up to create great content that reaches audiences in a meaningful way.
P.S. Our 30% off discount for the NYC event is still on.
The code is
"29.09.2015 12:12:39" www.socialbakers.com How to Get More Value From Social Ads To test our new tool and see how much value it could generate, we redistributed our ad spend after analyzing our campaigns with Ads in Socialbakers Analytics. Here’s how we got our great results. No more theory! Here’s a practical example of how our social media manager increased social ROI using Ads in Socialbakers Analytics.
"22.09.2015 12:02:08" http://www.instagram-tracker.com/ Free Instagram stats and analytics from Socialbakers Want to see how you’re grammin’? Check out the free Instagram tracker from Socialbakers! Want to see how you’re grammin’? Statistics on your most popular Instagram photos, filters, hashtags, and all of your interactions with your followers – free!
"21.09.2015 13:30:39" Social Media Minute with Jan Rezab Try out live streaming. It's a great, new way to engage with your community. Social live streaming opens endless possibilities for brands to engage with their digital communities.
"18.09.2015 11:04:08" www.socialbakers.com These 4 Charts Reveal Facebook's Strength as a Media Platform Facebook is showing it's strength as a media platform in a major way. Brands pay for about 70% of all their reach. Media companies keep it all organic. The difference lies in the quality of the content.
"16.09.2015 12:00:20" www.socialbakers.com Special Event Marketing: Automotive Brands During Ramadan | Socialbakers See how the best-performing Automotive brands excelled during Ramadan on Facebook - and the lessons brands can take away for any special event. We analyzed one of the most significant periods for increased demand in the Middle East on social media to discover the best social marketing techniques any brand can use for special events.
More studies: http://goo.gl/fFYixc
"14.09.2015 10:09:23" Social Media Minute with Jan Rezab "A lot of these social networks are building their own content platforms, and they are changing social media."
The power in social networks has been shifting in the past years, and they can now be grouped into two different categories. Jan Rezab expl "This is why Facebook will ultimately win in video, this is why Instagram is brilliant, why LinkedIn will be such a powerful content platform, and why this could be the beginning of a huge transformation in media & content in the world of social." Ja
"10.09.2015 12:00:01" Desigual at NYFW We're with Desigual at #NYFW to see first-hand how they use social media analytics to power one of the most important events of the year for the brand. A little teaser first, case study and video coming soon. #DesigualNYFW
"08.09.2015 12:02:07" www.socialbakers.com How Agencies Win Clients with Socialbakers Analytics Socialbakers has made the one tool every agency needs to win new business, nurture client relationships, and ace budget reviews. We've made the one tool every agency needs to win new business. http://goo.gl/DZkLv6
"07.09.2015 10:45:28" Social Media Minute with Jan Rezab Measuring reach and engagement is not that simple. There are crucial underlying metrics that marketers need to understand and monitor. Are you measuring Frequency? Negative feedback? Deep demographics? Marketers, measure your social media performance beyond reach and engagement.
"02.09.2015 13:32:10" www.businessinsider.com Socialbakers has a new CEO Criteo's Robert Lang is the new boss as founder Jan Rezab takes the executive chairman title. We’re so excited to share the news that we have a new CEO: Robert S. Lang. Robert comes to us from Criteo where he’s done a fantastic job scaling the business globally. We can’t wait to show you what he does here. Jan will continue to be a big part o
"31.08.2015 15:26:04" www.socialbakers.com How Airlines Boost Posts for Success #DataDriven marketers know that today every 4th post is promoted, and brands are paying for the vast majority of their reach on Facebook. In the past three months, on Facebook the airline industry accumulated over 31 million total interactions, and 4 We looked at the promotion strategies of the top 5 airlines in social media and learned an awful lot. Read about our key takeaways and apply them to your own strategy. It works! http://goo.gl/Y5yRIA
"31.08.2015 09:00:47" Social Media Minute with Jan Rezab “Your fan and non-fan ad targeting strategies should be different.”
Fans click on Facebook ads nearly 3 times as much as non-Fans. Fans click on Facebook ads nearly 3 times as much as non-Fans.
"27.08.2015 12:00:13" www.socialbakers.com Global Reach through Local Partners | Socialbakers Jägermeister is an internationally well-known German herbal liqueur and is currently available in 108 countries. Find out how Jägermeister increased brand awareness and social media engagement by making data-driven decisions.
"26.08.2015 12:54:37" Different state. Different brand. http://goo.gl/JKFZYx
"24.08.2015 16:39:18" www.socialbakers.com Brazilian Soccer Teams Show Potential for Engagement Growth More than halfway through the Brazilian football season, which teams are winning Fans over? Socialbakers analyzed every Série A team in detail, and found a surprise winner grouped in with the traditional powerhouses. Série A clubs are not promoting even their best-performing organic content. That's a problem.
"24.08.2015 08:57:08" Social Media Minute with Jan Rezab CEOs support your social media team.
Social Media Managers share this with your CEOs. "CEOs, support your social media teams and be the key brand ambassador of your company. Also, use social as a stream of information, not doing that is like not reading the newspaper," Jan Rezab
"22.08.2015 13:00:08" www.socialbakers.com 10 Tips for Mastering Facebook Marketing Simply posting a ton of content from your Facebook page isn’t going to impress anyone. To get people paying attention to your brand, there are some essential rules you need to remember. Create A Voice that's consistent and reflective of your brand. Be irreverent, human, real – and let that “voice” impact your social media content.
"21.08.2015 14:55:04" www.socialbakers.com Marketing to Fans Pays Off New Socialbakers data shows that Fans click on Facebook ads nearly 3 times as much as non-Fans. New data shows that Fans click on Facebook ads nearly 3 times as much as non-Fans.
"20.08.2015 12:00:06" www.socialbakers.com The Socialbakers Engage #DataDriven World Tour is Coming After a wildly successful Engage Prague in May, we’re taking the world’s premier social media event on the road this fall to a city near you. 1 000 people from 70 countries, 50 speakers, 25 workshops, 6 000 live streamers – Engage Prague was huge. Now we’re taking the data driven show on the road. Engage 2015 will visit 5 major cities, bringing the world's top digital leaders together to e
"19.08.2015 19:05:18" #TheDeskOf @vlkamil, Scrum Master & Team Leader of Admin team: “We do backend administration of Socialbakers products. So our work is something the clients never see. If a client needs something, for example to add a new user to the account, he goes
"19.08.2015 15:35:42" www.socialbakers.com Native Videos Beat Out Every Other Video Format on Twitter Of all branded videos on Twitter, only 31% are posted natively - but those account for 67% of total video engagement. Native video wins again! This time on Twitter.
"19.08.2015 10:33:26" Follow us on Instagram Exclusive backstage access to the people that make Socialbakers. Quick and insightful social media tips, trends and advice. All put together in cool visuals from the social marketing world. Are you following us on Instagram? You really should. https:
"18.08.2015 09:25:14" Socialbakers – Prague Headquarters Office Tour | #InsideBakers In the heart of Europe lies a vibrant social media office. Diverse and talented people, new technology, connectivity, meeting rooms, chill out areas, two cafes, a spacious terrace and many other small details make our global headquarters a place that
"17.08.2015 16:00:24" Since 2013, post promotion by brands on Facebook has risen to an enormous 120%, while organic reach went from 7% to just 2%. What's behind it? http://goo.gl/nWTkjt
"17.08.2015 13:27:47" The reality is that social media is about hard effort, about having a relevant dialogue with your community and building those relationships.
"17.08.2015 10:01:33" Social Media Minute with Jan Rezab People are not on traditional TV anymore! This is the era of on demand content, of the online and the social. Content creators need to adapt and meet the people where they are. It's not just millennials, everyone is consuming content in a different way. Traditional TV is no more. Content creators need to adapt.
"13.08.2015 12:54:52" socialbakers.com Which Auto Brands Do American Facebook Users Like Most? In this graphic, Socialbakers has everything you need to know about how Auto brands are doing on Facebook so far this year. Car culture is a huge part of the American identity. Using Socialbakers Analytics, we found that Jeep is the auto maker Americans like the most on Facebook. See what else we found in this awesome infographic!
"12.08.2015 11:33:59" www.socialbakers.com Which GOP candidates made the biggest gains on social after the first debate? While Donald Trump managed to draw headlines, other candidates were able to make significant gains on social. Last week's GOP debate offered Mr. Trump another opportunity to do what he does, but other candidates – specifically Gov. Scott Walker and Dr. Ben Carson – got solid post-debate social media bumps.
"10.08.2015 08:26:34" Social Media Minute with Jan Rezab With the rise of more social networks, a new trend is emerging – vertical videos. Should brands #GoVerticalVideo or #NoVerticalVideo? One thing is for sure, go mobile! Should brands adopt vertical video or not? Cast your vote.
P.S. those bloopers are way too funny.
"05.08.2015 12:59:34" www.socialbakers.com Socialbakers Builder - Next Generation Publishing Post boosting and social listening are now integrated into our flagship social media content management tool. This is where content publishing meets social listening and paid advertising to bring forward a very complete social media management tool. Give it a try, you won't regret it. http://goo.gl/GKMzo9
"03.08.2015 13:07:47" www.socialbakers.com These 4 Charts Reveal Facebook's Strength as a Media Platform Facebook is showing it's strength as a media platform in a major way. Facebook has become the ultimate media platform. http://goo.gl/gA54Io
"03.08.2015 09:03:33" Social Media Minute with Jan Rezab There are two main reasons why brands should use the Twitter Firehose:
1 - Having a significant volume of tweets and messages to pull from the Twitter platform.
2 - Belonging to certain sensitive industries. Not all brands need the Twitter Firehose. It's a myth.
"31.07.2015 12:00:13" www.socialbakers.com NASA Makes Dwarf Planet a MegaStar on Instagram On July 14, NASA made history when its New Horizons mission successfully explored Pluto and its moons, and sent pictures back to Earth. It is the first-ever flyby of Pluto - and NASA gave the exclusive to Instagram by sharing the first high-resolutio It is the first-ever flyby of Pluto – and NASA gave the exclusive to Instagram by sharing the first high-resolution photo with the world on their profile hours before releasing it on their official website.
"30.07.2015 11:00:15" www.socialbakers.com #DataDriven Social Marketing on Instagram | Socialbakers Socialbakers Analytics has all the tricks to engaging #instagrammarketing in our newest report - Mastering how to engage Instagram audiences has become the most important skill a social marketer can learn today.
"30.07.2015 07:54:06" Social Media Minute with Jan Rezab SPECIAL EDITION: Jan Rezab reports on what the recent Facebook Q2 earnings mean for the social marketing world. Jan Rezab spells out Facebook Q2 2015 earnings.
"29.07.2015 12:04:03" www.socialbakers.com Why You Need Listening In Your Social Media Publisher Enterprise social media publishing tools are all about monitoring conversations and content - essential aspects of reputation management. But that’s far from all a good publishing tool should do. There are numerous reasons to watch what social media users on multiple networks are saying about your brand. But the most obvious (and underused) one is also the most important: Lead Generation.
"27.07.2015 09:58:14" Social Media Minute with Jan Rezab Marketers, do native videos on native platforms! Twitter native videos receive way more interactions than YouTube embed.
Tip: Yes, your main strategy should be native, but on Twitter you can still link a bit of YouTube to help drive some much needed Tip: Yes, your main strategy should be native, but on Twitter you can still link a bit of YouTube to help drive some much needed traffic to your channel.
"24.07.2015 13:00:05" www.socialbakers.com Instagram report: How to Win like Fashion Brands | Socialbakers Data-based answers to all your Instagram strategy questions! Data-based answers to all your Instagram strategy questions! http://goo.gl/6XXFoh
"22.07.2015 12:50:05" www.socialbakers.com The 6 Rules for #DataDriven Social Marketers The only way to grow your marketing potential today is by using data to make informed choices. Here are the 6 things you can’t forget. Social media data is your company's most valuable asset. Put it to good use!
Become data driven.
"21.07.2015 16:00:15" www.socialbakers.com Marketing to Fans Pays Off New Socialbakers data shows that Fans click on Facebook ads nearly 3 times as much as non-Fans. When posts are promoted to Fans instead of non-Fans, marketers get more out of their money. Far more. http://goo.gl/MxGTha
"21.07.2015 13:00:01" Promoted Post Detection The next generation of social media measurement tools is here – competitive paid analysis. It’s time you start benchmarking your paid strategy. http://goo.gl/y9SbZZ
"20.07.2015 13:00:31" www.socialbakers.com Brands More Responsive Than Ever To Customer Questions on Social in Q2 2015 Customers asked brands more questions via social media than ever before, and brands responded in kind, answering 76% of all questions on Facebook in Q2. Despite facing a 3.2% increase in customer demand this quarter, brands responded to a record high 76% of all questions they were asked on Facebook this quarter. http://goo.gl/jkQ4FK
"20.07.2015 08:04:38" Social Media Minute with Jan Rezab Let your traditional customer service team join forces with your social media team, and see your business grow! http://goo.gl/NVGcFr Yup, it’s true, the benefits of social customer care done right for your business can be endless (still measurable though).
MasterCard is a perfect example. http://goo.gl/NVGcFr
"16.07.2015 12:38:05" www.socialbakers.com Evolving Social Media Best Practices | Socialbakers Explore how @NatGeo sets the standard for visual content on Instagram. National Geographic has one of the biggest and most dynamic Instagram profiles of any brand or media outlet. They’ve also set the standard for visual content on other social channels. Get an exclusive look into how they’ve optimized:
• posting strate
"15.07.2015 12:35:03" www.socialbakers.com How to Create a Winning Social Media Strategy in 5 Steps Have you ever heard, “People don't plan to fail, they fail to plan”? Well, the secret to creating a competitive social media strategy lies in the planning. We’ve compiled a list of 5 steps to ensure you’re headed in the right direction of social medi Have you ever heard, “People don't plan to fail, they fail to plan”? Well, the secret to creating a competitive social media strategy lies in avoiding the latter. We’ve compiled a list of 5 steps to ensure you’re headed in the right direction.
"14.07.2015 06:47:04" Social Media Minute with Jan Rezab “A new way for publishers to create fast, interactive articles on Facebook.”
Instant articles are a win-win. They not only help media companies take the plunge from print to digital to social, but it’s also the stepping stone to a new monetization st “A new way for publishers to create fast, interactive articles on Facebook.”
Instant articles are a win-win. They not only help media companies take the plunge from print to digital to social, but it’s also the stepping stone to a new monetization st
"09.07.2015 14:55:04" www.socialbakers.com Lessons from NATO for Leading the Way in Digital Communication When digital disrupted the communications landscape, NATO - like many other established international organizations - was standing still while the world was moving forward. Needless to say, things have changed. 1. Build a Team of Creative Thinkers.
2. Shape a Tone of Voice.
3. Have Exclusive Content & Measure It.
Social media lessons from NATO.